Head of Product Marketing, GTM & Commercialization

Wolters Kluwer; Cheyenne (WY); On-site; USD 152,000 - 271,000; Full time

Benefits offered by this job

Medical benefits

401(k) plan

Paid parental leave

Commuter benefits

Job summary

Wolters Kluwer Health is seeking a Director of Product Marketing & Commercialization to lead strategies turning product vision into market value and customer adoption. You will oversee Product Marketing, Market Intelligence, Competitive Intelligence, and Go-to-Market for the Clinical Decision Support portfolio.

In this role, you’ll shape positioning, messaging, and packaging, drive launches, and build a high-performing team across functions to ensure successful commercialization and sustained

Qualifications

• 12+ years of experience in product marketing, commercialization, or related go-to-market roles.
• Experience leading healthcare/enterprise SaaS products and associated teams.
• Strong executive communication and leadership with cross-functional influence.

Responsibilities

• Lead Product Marketing & Commercialization strategy for the Clinical Decision Support portfolio.
• Oversee Market Intelligence, Competitive Intelligence, Market Research, and packaging/go-to-market.
• Own go-to-market for new products, AI-enabled capabilities, and portfolio initiatives.
• Drive launch governance, readiness criteria, and cross-functional accountability.

Skills

Leadership

Product marketing

Go-to-market

Healthcare SaaS

Job description

Wolters Kluwer Health is seeking a Director of Product Marketing & Commercialization to lead strategies turning product vision into market value and customer adoption. You will oversee Product Marketing, Market Intelligence, Competitive Intelligence, and Go-to-Market for the Clinical Decision Support portfolio.

In this role, you’ll shape positioning, messaging, and packaging, drive launches, and build a high-performing team across functions to ensure successful commercialization and sustained