Head of Product Marketing

nooks; United States; Presencial; USD 180.000 - 260.000; Jornada completa

Descripción de la vacante

Nooks is seeking its first Head of Product Marketing to build and lead our PMM function as we scale from a single product to a platform of revenue agents. You will own positioning, messaging, and the GTM strategy across inbound, outbound, and field enablement.

You'll build a team of product marketers, partner with Product and Sales, and develop demos and product stories to clearly communicate our differentiators to buyers, analysts and the field.

Formación

• 10+ years of product marketing experience at a B2B technology company, including at least 3 years leading a team.
• Track record of building positioning and messaging for complex, multi-product platforms.
• Technical depth in AI, data or developer-adjacent products with demos and product stories.

Responsabilidades

• Own our positioning and messaging.
• Define platform and solution positioning grounded in customer and market insight.
• Develop messaging translating technical capabilities into clear value for sales and buyers.
• Partner with Product leadership to shape roadmap, pricing and packaging.
• Lead go-to-market for every launch and own end-to-end launchProcess.
• Collaborate with Communications & Content, Growth Marketing, and Field & Executive Marketing.
• Build demos and visual product stories as a primary communication method.
• Build flagship demos/narratives for launches, keynotes and analyst briefings.
• Hire and develop a team of product marketers aligned to product areas.
• Establish operating rhythms, launch processes and a quality bar for scaling.

Conocimientos

Product marketing

Team leadership

Positioning & messaging

AI/tech depth

Launch management

Sales enablement

Data-driven decisions

Cross-functional collaboration

Descripción del empleo

About Nooks.ai :

Nooks is an applied AI lab building the Agent Workspace for GTM. We design AI agents that operate across the full sales action set, from account strategy to prospect research and outreach. Building 0→1 has never been easier, but selling at the speed of the market remains the last frontier for AI. Our mission is to 10x every seller by automating the busywork so they can focus on what humans do best: closing deals.

Today, over 2000 customers run on Nooks, including Notion, HubSpot, Cursor, and Rippling. We've raised over 70M USD from top VCs like Kleiner Perkins, and we've at least tripled ARR each year for 3 years running.

We're looking for our first Head of Product Marketing to build and lead Product Marketing at Nooks as we move from a single product to a platform of revenue agents. You'll own how we position, package and bring our products to market so buyers understand why Nooks wins. That includes platform and solution positioning across inbound, outbound, deal management and expansion, the launch process with Product and Engineering, and the narrative and content behind how our sales team sells.

We believe the best product marketing shows rather than tells. You'll set that standard for the team, using demos, prototypes and visual product stories to make our technical differentiation clear to buyers, analysts and the field.

You'll build and lead a team of product marketers aligned to our product areas, and partner closely with Product, Sales, our GTM Enablement leader and the rest of Marketing.

About the role:

• Own our positioning and messaging
• Define platform and solution positioning grounded in deep customer, buyer and market insight
• Develop messaging that translates technical capabilities into clear value for sales, RevOps and executive buyers
• Partner with Product leadership to shape the roadmap, pricing and packaging
• Lead go-to-market for every launch
• Own the launch process end to end, from tiering and planning through execution and post-launch adoption
• Partner with Communications & Content, Growth Marketing, and Field & Executive Marketing to bring launches to market
• Show, don't tell
• Make demos, prototypes and visual product stories the team's default way of explaining what makes Nooks different
• Build flagship demos and narratives for launches, keynotes and analyst briefings
• Equip the field
• Own the enablement narrative, enablement content and product enablement, in close partnership with our Director of GTM Enablement in Sales
• Make sure every rep can position, demo and differentiate Nooks with confidence
• Build market and competitive insight
• Run win-loss, competitive intelligence and analyst relations programs that sharpen our narrative and inform strategy
• Build the team
• Hire and develop a team of product marketers aligned to our product areas
• Establish the operating rhythms, launch processes and quality bar that let the function scale

About you:

• 10+ years of product marketing experience at a B2B technology company, including at least 3 years leading a team
• Track record of building positioning and messaging for complex, technical products and multi-product platforms
• Technical depth on AI, data or developer-adjacent products, with a record of showing differentiation through demos and product stories, not only slides
• Experience leading major launches and partnering with Sales on enablement
• Exceptional written and verbal communication: you can make complex ideas simple and compelling
• Uses data and customer insight to set priorities and measure impact
• Experience in sales technology, revenue intelligence or AI products, ideally through hypergrowth or a move upmarket
• AI-first working style, with a passion for using AI to move faster and raise the bar on craft

Equal Employment Opportunity Statement

Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law. Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.