Head of Product Analytics & Experimentation

Ticketmaster

Sacramento (CA)

Remote

USD 140,000 - 210,000

Full time

7 days ago
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Job summary

Ticketmaster is seeking a Manager, Product Analytics and Experimentation to lead a scalable experimentation practice that informs product decisions and enhances the fan experience. You will partner across Product, Design, Engineering, Research, and Analytics to embed experimentation in every stage of development.

You will act as the hands-on SME for Optimizely, handling setup, QA, instrumentation, and test monitoring while applying advanced statistics and AI tools to speed insights and reporting.

Qualifications

  • Experience leading analytics and experimentation programs end-to-end.
  • Strong background in statistics, hypothesis testing, and power analysis.
  • Hands-on with Optimizely or comparable platforms and instrumentation validation.

Responsibilities

  • Define and track key digital metrics linked to fan and business goals.
  • Investigate trends to improve end-to-end fan experience.
  • Build analytics tools and self-serve resources for data-driven decisions.
  • Lead and scale a product experimentation program from design to recommendations.
  • Collaborate with product, design, eng, research, and analytics teams.

Skills

Experimentation leadership
Optimizely
Advanced SQL
Databricks
BigQuery
AI/LLMs
Google Analytics
Contentsquare
Statistics

Education

Bachelor’s degree in a relevant field

Tools

Databricks
Google BigQuery
Google Analytics
Contentsquare
Python

Job description

Ticketmaster is seeking a Manager, Product Analytics and Experimentation to lead a scalable experimentation practice that informs product decisions and enhances the fan experience. You will partner across Product, Design, Engineering, Research, and Analytics to embed experimentation in every stage of development.

You will act as the hands-on SME for Optimizely, handling setup, QA, instrumentation, and test monitoring while applying advanced statistics and AI tools to speed insights and reporting.

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