Head of Partnerships and Affiliate Marketing

Enova; Chicago (IL); Hybrid; USD 120,000 - 190,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

PTO & paid holidays

Sabbatical program

Summer hours

Paid parental leave

DEI groups

401(k) matching + Roth option

Job summary

Enova is seeking a strategic Head of Partnerships and Affiliate Marketing to shape how our consumer lending brands activate partnerships in Chicago. You will own partnerships, design scalable programs, and drive customer acquisition through partner-led initiatives.

This role blends strategy and execution, leading a small team, collaborating with BI, and leveraging AI-driven marketing trends to improve efficiency and impact. The hybrid schedule requires in-office collaboration Tue–Thu.

Qualifications

• 10+ years of experience in Marketing.
• 3+ years of management experience.
• Exceptional communication, collaboration and project management skills.
• Highly analytical, with a passion for turning data into stories.
• Comfortable leveraging AI tools to accelerate analysis and marketing execution.
• 5 years of experience managing external partner relationships and launching co-marketing programs.

Responsibilities

• Own a portfolio of 20+ strategic partnerships and launch marketing programs.
• Drive business impact through partner-led initiatives that generate leads.
• Monitor weekly performance and optimize results.
• Manage 1–2 direct reports with clear goals and accountability.
• Collaborate with BI/Analytics to translate data into insights.
• Provide reporting insights to marketing leadership and executives.
• Collaborate with Market Intelligence on trends and consumer behavior.
• Stay ahead of AI and marketing technologies to improve efficiency.
• Lead business development and contract negotiations for partnerships.
• Coordinate with Legal, Compliance and Bank Partnerships to ensure regulatory alignment.

Skills

Strategic thinking

Leadership

Analytical skills

Data storytelling

Communication

Project management

AI tools expertise

Marketing strategy

Partnership marketing

Stakeholder management

Education

Bachelor's degree in Marketing or related field

Tools

Marketing analytics tools

Business Intelligence tools

CRM systems

Job description

• In this role, you’ll act as both a strategist and an operator—turning big-picture partnership opportunities into scalable marketing programs
• You’ll be accountable for driving business impact through partner-led initiatives that generate high-quality leads and strengthen our position in the consumer lending space
• Success means shaping how our brands show up in the market, testing new approaches, and building repeatable programs that fuel long-term growth
• We are looking for a strategic and analytical Head of Partnerships and Affiliate Marketing to join our team and help shape how we activate and scale partnerships across the consumer business
• Own a portfolio of 20+ strategic partnerships, leveraging their unique capabilities to launch marketing programs that directly contribute to customer acquisition goals
• Monitor and analyze weekly performance of partnership marketing efforts, identifying opportunities to optimize results and scale
• Manage 1-2 direct reports by setting clear goals, coaching regularly, and fostering a culture of accountability, teamwork and communication
• Partner with Business Intelligence and Analytics to translate complex data into actionable insights that drive measurable business outcomes
• Provide reporting insights and data-driven recommendations to marketing leadership and other key executives
• Collaborate with the Market Intelligence team and strategic partners to identify and analyze key marketplace trends, competitive landscapes, and consumer behavior
• Stay at the forefront of AI and emerging marketing technologies, identifying and applying best practices to drive efficiencies in partner program execution, performance analysis, and reporting
• Champion fresh, data-backed ideas drawing from trends in fintech, B2C marketing, and channel strategy to drive growth
• Collaborate with Legal, Compliance and Bank Partnership teams to ensure the end-to-end consumer experience meets all regulatory requirements
• Lead business development and contract negotiations for new and existing partnerships, ensuring terms align with strategic business objectives and financial goals

Benefits

• Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This schedule fosters collaboration, team connection, and strategic planning, enhancing communication and effectiveness to drive results
• Health, dental, and vision insurance including mental health benefits
• PTO & paid holidays off
• Sabbatical program (for eligible roles)
• Summer hours (for eligible roles)
• Paid parental leave
• DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
• Employee recognition and rewards program
• Charitable matching and a paid volunteer day…Plus so much more!
• 401(k) matching plus a roth option

10+ years of experience in Marketing; 3+ years of management experienceExceptional communication, collaboration and project management skills with a proven track record of getting stakeholder buy-in to bring strategies to lifeHighly analytical, with a passion for problem-solving and for turning complex data into compelling storiesEnergized by ambiguity and rapid change, with a natural ability to bring clarity, momentum, and structure to evolving challengesBachelor’s degree in Marketing or other business-related/quantitative fields of studyComfortable leveraging AI tools to accelerate analysis, reporting, and marketing execution; proactively identifies opportunities to apply AI/automation to drive efficiency and better business outcomes5 years of experience managing external partner relationships and launching co-marketing programs that delivered measurable business impact