Head of Packaging Design & Brand Systems

EnVogue International; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

EnVogue International in New York seeks a Director of Packaging Design to lead and design retail packaging across licensed and proprietary brands. You will balance hands-on creation with mentoring the packaging team, establishing brand identities, and ensuring production-ready artwork.

The role requires 10+ years in packaging design, strong leadership, and expertise in dielines, print production, typography, and color.

Qualifications

• 10+ years of experience in packaging design, branding, or creative direction.
• Experience leading and mentoring creative design teams while remaining hands-on.
• Experience developing original brand identities and packaging systems.
• Experience working with licensed brands, including brand guidelines and approval processes.
• Expertise in typography, color, packaging materials, dielines, and print production.
• Strong understanding of retail merchandising, brand positioning, and consumer appeal.
• Strong portfolio showcasing original packaging design and brand development.

Responsibilities

• Lead and actively design retail packaging across licensed and internal brands.
• Develop original packaging concepts, graphics, layouts, and brand identities.
• Establish and evolve brand identities, visual systems, and packaging guidelines.
• Ensure licensed packaging meets brand standards and approval requirements.
• Manage, mentor, and provide creative direction to the Packaging Design team.
• Delegate projects, review creative work, and manage team priorities.
• Create packaging mockups, renderings, and presentations for buyer meetings.
• Develop packaging tailored to retailer needs, merchandising strategies, and price points.
• Prepare and oversee dielines, mechanicals, and production-ready artwork.
• Select packaging materials, structures, finishes, and printing techniques.
• Review packaging samples, proofs, and color accuracy with overseas vendors.
• Research retail packaging trends, competitor products, and branding opportunities.

Skills

Packaging design

Branding

Creative direction

Team mentoring

Leadership

Typography

Color theory

Print production

Dielines

Brand guidelines

Tools

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Job description

EnVogue International in New York seeks a Director of Packaging Design to lead and design retail packaging across licensed and proprietary brands. You will balance hands-on creation with mentoring the packaging team, establishing brand identities, and ensuring production-ready artwork.

The role requires 10+ years in packaging design, strong leadership, and expertise in dielines, print production, typography, and color.