Head of Measurement & Audiences Platform

Samba; San Francisco (CA); On-site; USD 210,000 - 220,000; Full time

Benefits offered by this job

Health insurance

Retirement plan

Paid holidays

Paid time off

Job summary

Samba is seeking a strategic product leader to own the Measurement & Audiences portfolio. You will drive the full P&L and strategic direction for products that help advertisers plan, activate, measure, and optimize campaigns across our platform.

Reporting to the Chief Product Officer, you will lead a multi-disciplinary team in a data-driven, privacy-conscious environment, delivering impactful measurement features and platform integrations.

Qualifications

• 12+ years in product management, with 5+ years leading product teams in ad tech or audience platforms.
• Deep expertise in digital advertising measurement (reach/frequency, attribution, incrementality).
• Proven track record managing products as a business with revenue and outcomes ownership.
• Strong analytical skills to evaluate methodologies and explain concepts to non-technical stakeholders.
• Experience leading platform products and strategic initiatives in a matrixed environment.

Responsibilities

• Own vision, roadmap, and outcomes for Measurement and Audiences products, including reach/frequency and activation.
• Drive portfolio prioritization across feature development, infra, integrations, and insights.
• Define success metrics for adoption, accuracy, revenue impact, and efficiency.
• Translate market trends and feedback into differentiated product strategy.
• Lead and grow Product Owners/Managers across multiple domains.
• Collaborate with Data Science, Engineering, Sales, and Client Services to align requirements.
• Oversee insights-driven opportunities for productization and strategic initiatives.
• Champion measurement transparency and privacy-preserving approaches.

Skills

Portfolio leadership

Ad tech experience

P&L ownership

Data-driven decisions

Cross-functional influence

Job description

Samba is seeking a strategic product leader to own the Measurement & Audiences portfolio. You will drive the full P&L and strategic direction for products that help advertisers plan, activate, measure, and optimize campaigns across our platform.

Reporting to the Chief Product Officer, you will lead a multi-disciplinary team in a data-driven, privacy-conscious environment, delivering impactful measurement features and platform integrations.