Head of Marketing Ops

Squad4 LLC; Denver (CO); Hybrid; USD 140,000 - 160,000; Full time

Benefits offered by this job

Fully remote (HQ in Denver)

Technology allowance

Health Benefits

401K and retirement planning

Unlimited PTO

Job summary

Squad4 LLC is seeking a hands-on Head of Marketing Ops to own and scale our MOps practice. This senior, client-facing role delivers strategy, execution, and a seamless Marketing to Sales handoff within HubSpot-based campaigns.

You will lead a small MOps delivery team, productize services, and partner with clients to implement measurable growth. Remote/hybrid in USA, DOE compensation.

Qualifications

• 5+ years in Marketing Operations or Growth Marketing (B2B SaaS or services).
• 5+ years hands-on HubSpot Marketing Hub Pro/Enterprise mastery with lifecycle stages and attribution reporting.
• RevOps experience: MQL/SAL/SQL frameworks, lead routing, and handoffs to sales.
• Proven full-funnel B2B campaigns with content, SEO, paid media, and events.
• Strong SEO/AEO knowledge and ability to brief writers and analyze technical SEO.
• Events management experience with webinar/virtual/in-person events and integrations.
• Authorized to work in the U.S. without sponsorship.
• Excellent written and verbal communication; comfortable with executives.
• HubSpot certifications in Marketing Hub and reporting.
• Agency/consultancy background and multi-client management experience.
• Experience with reporting/BI tools to support KPI reporting.
• Paid media proficiency (LinkedIn Ads, Google Ads, Meta Ads).
• AI content workflow experience in production marketing motions.

Responsibilities

• Productize the Marketing Ops practice into repeatable service lines with clear scopes and SOPs.
• Lead client Marketing Ops engagements from strategy to execution across the full surface area.
• Own the Marketing → Sales handoff with MQL/SAL/SQL lifecycle and routing in HubSpot.
• Build and optimize multi-channel campaigns with attribution using HubSpot tools.
• Drive Demand Gen execution across Content, SEO, AEO, Events, and Digital/Paid channels.
• Create executive-facing dashboards and attribution models to show pipeline contribution.
• Mentor and grow the MOps squad as the practice scales.

Skills

HubSpot Mastery

Marketing Ops

Demand Gen

Content & SEO

Campaign Orchestration

Attribution & Reporting

Cross-Functional Leadership

Tools

HubSpot Marketing Hub Pro

HubSpot Marketing Hub Enterprise

CRM & BI Tools

Job description

Tech Savvy. Data-Minded . Growth-Focused .

Head of Marketing Ops

POSITION SUMMARY

Department: Service Delivery |Marketing Ops
Location: Remote, USA (Denver, CO a plus)
Reports To: Founder & CEO
Employment Type: Direct hire, Full-time
Seniority: Senior
Salary: $140,000 – $160,000 DOE

IMPORTANT: This is a hands-on, customer-facing individual contributor role.

We're looking for a HeadofMarketing Ops at Squad4.

The right person will support delivering for clients today, sharpening how we package and sell our Marketing Ops services—and as we grow—lead a small but mighty MOps delivery team.

AI and Demand Gen have rewritten the rules of B2B revenue generation. Marketing isn't a support function—it's a primary engine. Our clients need someone who can lead Marketing Ops with structured, systems-level thinking: connecting Content, SEO, AEO, Events, Digital/Paid, and Demand Gen into one coherent revenue motion—and owning the Marketing → Sales handoff where most B2B revenue dies.

We're building a different kind of HubSpot Solutions Partner organization. We're a boutique consultancy—one where real operators embed with client teams, own the outcomes, and build systems that actually move the needle. No thrown-over-the-fence requirements. No offshore teams shipping deliverables nobody asked for. No strategy decks collecting dust in a shared drive.

If you've spent time at a faceless agency—juggling a dozen clients, drowning in tickets, measuring success by "did it ship" instead of "did it work"—and thought there has to be a better way... there is. You found it.

We're a small crew of seasoned commercial operators. We'll challenge your thinking, trade you real knowledge, test ideas alongside you, and turn you loose on our brand and our clients' growth. If you've got the itch to experiment, run new concepts, and stretch a skillset you've already worked hard to build—we have the room and the trust to let you do it.

We're building independence and freedom through complete ownership. If you want to be an integral part of something meaningful—and don't mind the occasional space pun—we've got an adventure for you.

This is a hands-on director/leader role. You'll deliver client work, productize the practice, and grow the squad behind you. No blackbox marketing. Ever.

Responsibilities & Daily Activities

This role is client-facing and requires excellent communication skills (written and verbal), team management, and the ability to distill complex challenges and business requirements into actionable recommendations.

• Productize the Marketing Ops practice:Package Content, SEO, AEO, Events Management, Digital/Paid, and Demand Gen into repeatable Squad4 service lines with clear scopes, pricing, deliverables, and SOPs.
• Own client Marketing Ops engagements: Lead client-facing strategy, planning, and execution across the full Marketing Ops surface area. Be the flight captain on the ground for our clients.
• Own the Marketing → Sales handoff:Define and operationalize MQL/SAL/SQL frameworks, lifecycle stages, lead scoring, and routing inside HubSpot. The handoff is sacred—you own it.
• Run campaigns inside Marketing Hub Pro and Enterprise: Build, launch, and optimize multi-channel campaigns with full attribution. Use HubSpot's Campaign tool, Reports, and Custom Behavioral Events natively. No black boxes. No "trust me" reporting.
• Lead Demand Gen execution: Drive measurable pipeline through Content, SEO, AEO, Events, and Digital/Paid—coordinated across channels with shared targets and shared telemetry.
• Build the reporting that executives actually use: Campaign performance dashboards, attribution models (multi-touch, first-touch, last-touch), pipeline contribution, CAC by channel. Make the work visible.
• Mentor and grow the squad: As we scale Marketing Ops—help hire and develop the team that delivers it.

Qualifications For Success

• 5+ years in Marketing Operations, Demand Gen, or Growth Marketing at a B2B SaaS or professional services company
• 5+ years of hands-on HubSpot Marketing Hub Pro and Enterprise mastery—campaigns, workflows, lifecycle stages, lead scoring, attribution reporting, custom behavioral events
• Demonstrable RevOps chops: built or operated MQL/SAL/SQL frameworks, lifecycle stages, lead routing, and the Marketing → Sales handoff in a production CRM
• Track record of running and measuring full-funnel B2B campaigns across Content, SEO, paid, and events with attribution to revenue
• Working knowledge of SEO and AEO (Answer Engine Optimization)—you can brief writers, analyze technical SEO, and understand how AI surfaces content
• Events management experience—webinars, field events, and the integrations that connect them to HubSpot (iCapture, Zoom, on24, etc.)
• Authorized to work in the U.S. without employer sponsorship
• Excellent written and verbal communication—you'll be in front of executives every week
• HubSpot certifications (Marketing Hub Software, Marketing Contacts Pricing, Reporting)
• Prior agency or consultancy experience—comfort managing multiple clients and shifting context
• Experience with reporting and BI tools to support core KPI reporting (no black box marketing)
• Paid media platform fluency (LinkedIn Ads, Google Ads, Meta Ads, programmatic)
• AI content workflow experience—Claude, ChatGPT, or similar in production marketing motions

As a small organizations, we are willing to forgo experience for the right fit. Agency, conscientiousness, and empathy in the age of AI are the traits that help people succeed and grow. In return, we aim to provide an environment to learn, grow, and see how your contributions have a real impact for our squad and our clients!

Benefits & Additional Information

• Make an impact in a lean and fast-growing team environment
• "Core business hours" with flexible work expectations
• Fully remote (Headquarters in Denver, CO)
• Technology Allowance: All the tech/tools you need to be successful
• Professional development and career growth opportunities
• Unlimited PTO. Take it when you want it. (Though we're a small team with ambitious goals.)
• Health Benefits: Medical, Dental, Vision
• 401K and retirement planning
• Work with an organization that prioritizes maintaining an environment for professional growth, mutual respect, and rewarding contributions to the squad (team)
• Competitive salary and compensation package (DOE)

Ready 4 Your Next Challenge !

Join the Flight Crew.

You're not looking for a job. You're looking for a place where the work actually means something—where your skills move the needle and someone notices.

Here's the deal. We're a small team with big goals and clients we care about. Every seat on this flight crew matters. If you're here, you already know that.

GET IN TOUCH

EMAIL | [e-mail]

PHONE | [phone]