Head of Marketing & Growth Strategy

Velocity Vehicle Group; Irving (TX); On-site; USD 140,000 - 180,000; Full time

Benefits offered by this job

401k + match

Health, Dental & Vision Insurance

HSA & FSA

Employer paid Life Insurance

Paid Vacation Days

Sick Leave

Employee discounts

Career advancement opportunities

Job summary

Crossroads Equipment Lease & Finance, LLC is seeking a strategic Head of Marketing in Irving, TX to lead the marketing function and drive customer acquisition and brand awareness. You will own the complete marketing strategy and execution, collaborating with sales and external partners to deliver measurable results.

The role requires 7+ years in marketing, with 3+ in leadership, proven multi-channel B2B campaigns, and a hands-on ability to manage budgets, analytics, and vendor relationships

Qualifications

• 7+ years marketing experience with at least 3 years in a leadership role.
• Proven track record executing multi-channel B2B marketing campaigns.
• Strong understanding of SBA lending, equipment financing or commercial finance (preferred).

Responsibilities

• Develop and execute comprehensive marketing strategies aligned with growth objectives.
• Own budget allocation and ROI optimization across channels.
• Lead and mentor internal marketing team members.
• Partner with Sales to drive qualified pipeline and revenue.

Skills

Marketing leadership

B2B marketing

Budget management

Data-driven

Vendor management

Tools

HubSpot

Marketo

Pardot

Job description

Crossroads Equipment Lease & Finance, LLC is seeking a strategic Head of Marketing in Irving, TX to lead the marketing function and drive customer acquisition and brand awareness. You will own the complete marketing strategy and execution, collaborating with sales and external partners to deliver measurable results.

The role requires 7+ years in marketing, with 3+ in leadership, proven multi-channel B2B campaigns, and a hands-on ability to manage budgets, analytics, and vendor relationships