Head of Marketing

STA; California (MO); On-site; USD 200,000 - 250,000; Full time

Benefits offered by this job

Equity

Comprehensive benefits

PTO

Remote-friendly work

Job summary

STA is seeking a Founding Head of Marketing to build and lead the marketing function from the ground up. You will own strategy, budget, and execution, with product marketing and ABM at the core. This role reports to the leadership team and shapes the company’s narrative and market stance.

You will set positioning, drive account-based growth, develop sales plays and enablement materials, and define KPIs tying activity to pipeline and expansion. Fully remote in US with preference for PST time zone.

Qualifications

• 8+ years in B2B marketing with enterprise focus.
• Experience building a marketing function in an early-stage or rapidly growing company.
• Concentrated-account motion with a defined buyer universe.

Responsibilities

• Own marketing strategy, budget, and execution for the company.
• Develop positioning, messaging, value propositions, and competitive framing.

Skills

B2B marketing

Enterprise product marketing

Account-based marketing

Marketing leadership

AI-driven marketing

Job description

We're partnering with a fast-growing software company building AI-powered tools for the electric utility sector (think: Google Maps for Grids). Their platform gives real-time visibility and orchestration tools to see what's actually happening on their network and manage it dynamically– unlocking more capacity from existing infrastructure, improve network visibility and manage distributed energy resources at scale. They've grown roughly 4x in the past year, recently closed a Series B from top-tier investors, and are now expanding across the U.S.

About The Role

We are seeking a Founding Head of Marketing to build and lead the company’s marketing function from the ground up. This role sits alongside the company’s leadership, and holds full ownership of marketing strategy, budget, and execution, with product marketing and account-based growth at the core of the function.

• Set and own the company’s positioning, messaging architecture, value propositions, category narrative, and competitive framing.
• Develop the sales plays, business cases, presentations, and enablement materials required to progress complex utility opportunities.
• Set marketing goals, KPIs, and measurement systems that connect activity to account engagement, pipeline, expansion, and market position.
• Define the company’s content and market-credibility strategy around the issues, buyers, and channels that matter most to the business
• Build an account-based motion strategy across acquisition, expansion and advocacy

What we're looking for

• 8+ years in B2B marketing, with real depth in enterprise product marketing and/or account-based marketing.
• Experience building a marketing function, or a substantial part of one, in an early-stage or rapidly growing company.
• Concentrated-account motion, not volume/demand-gen. Background selling to a small, defined buyer universe, not a broad addressable market
• A track record of owning problems end-to-end and driving measurable business impact — not just contributing to team efforts
• A genuinely AI-forward mindset — practical, systems-level experience using AI to drive research, content, account intelligence, or marketing operations, not just surface-level tool use
• Location: Fully remote - but candidates MUST be based in California, Washington, or on PST time zone

Compensation: Base salary $200K-$250K + equity + comprehensive benefits package + PTO