Director, Product Marketing

Bidgely Inc.; United States; On-site; USD 170,000 - 190,000; Full time

Job summary

Bidgely Inc. is looking for a Product Marketing Leader to drive messaging and positioning for their AI-driven solutions. This role involves improving sales effectiveness and executing go-to-market strategies across the company.

Candidates should have 7 to 10 years of relevant B2B SaaS experience and exceptional communication skills. The compensation ranges from $170,000 to $190,000 with bonuses available.

Qualifications

• 7 to 10 years of experience in B2B SaaS product marketing.
• Proven ownership of narrative, messaging, and positioning.
• Demonstrated ability to translate product insight into GTM execution.

Responsibilities

• Establish consistent messaging and positioning.
• Improve sales effectiveness through enablement.
• Drive account-level GTM execution.

Skills

B2B SaaS product marketing

Messaging and positioning

Account-level execution

Cross-functional collaboration

Customer insight utilization

Exceptional writing and communication

AI-driven workflows

Job description

About the Company

Bidgely is an AI-powered SaaS company helping utilities modernize the grid and improve customer outcomes through advanced analytics. Founded in Silicon Valley, we hold 25+ energy patents, employ 30+ data scientists, and have raised $77M+ in funding. We operate at the intersection of AI, energy, and regulation, and we take that responsibility seriously.

About the Role

This is a leadership role that sits at the center of product, sales, and market reality. You will own how Bidgely is understood by customers, analysts, and our own teams, and you will ensure that understanding directly accelerates revenue.

Responsibilities

• Establish disciplined, consistent messaging and positioning across the company
• Improve sales effectiveness through stronger enablement and clearer storytelling
• Bring structure and rigor to product launches and go-to-market execution
• Drive account-level GTM execution that connects product insight to pipeline acceleration and deal velocity
• Elevate how we show up with customers, analysts, and the broader market

Qualifications

• 7 to 10 years of experience in B2B SaaS product marketing within complex, enterprise sales environments
• Proven ownership of narrative, messaging, and positioning, not just execution
• Experience enabling long-cycle, multi-stakeholder deals at $100K+ ACV and beyond
• Demonstrated ability to translate product insight into account-relevant GTM execution that drives pipeline and accelerates deal cycles
• Experience partnering with sales and GTM teams on target account penetration and persona-based content development
• Strong track record working cross-functionally with Product, Sales, and executive stakeholders
• Experience running Customer Advisory Boards and leveraging customer insight
• Exceptional writing and communication that is clear, structured, and executive-ready
• AI-forward mindset with hands-on experience building workflows, agents, or tools that accelerate research, writing, and execution at scale

Required Skills

• You have a clear, defensible framework for messaging strategy, positioning, and product launches
• You simplify complex technical stories without losing depth or credibility
• You have gone beyond using AI for content creation and have built or deployed AI-driven workflows in your PMM practice
• You can say no, even when it is uncomfortable and even to senior leaders
• You manage high volume and complexity without losing structure
• You do not just create content, you create clarity and pipeline impact

Preferred Skills

• Executive presence and credible communication
• Deep experience in narrative development and positioning
• A structured, repeatable approach to product launches and sales enablement
• Comfort operating in ambiguity and driving structure in a lean environment
• Hands-on AI fluency integrated into how you work every day

Pay range and compensation package

Compensation: $170,000 to $190,000 base salary range plus bonus

Equal Opportunity Statement

Bidgely is committed to diversity and inclusivity in the workplace.