Head of Luxury Brand Marketing & Growth

Puig; New York (NY); In loco; USD 250.000 - 380.000; Tempo pieno

Descrizione del lavoro

Puig in the United States seeks a Vice President of Marketing to lead a portfolio of luxury fragrance brands. This executive will shape the brand vision, align four teams across Brand Marketing, PR/Communications, and eCommerce, and drive growth with a consumer-first approach in a highly competitive market.

The VP will balance brand positioning with portfolio-wide priorities, invest resources strategically, and partner with Global Brand teams and U.S.

Competenze

• Senior marketing leader with luxury brand experience.
• Proven ability to lead multiple teams toward a common goal.

Mansioni

• Design and drive brand strategy for a portfolio of luxury fragrances in the U.S.
• Lead cross-channel marketing including media, PR, events, and eCommerce.
• Elevate brand communications and storytelling to strengthen desirability.
• Partner with Global teams and U.S. commercial functions to ensure cohesive plans.

Conoscenze

Strategic leadership

Cross-functional leadership

Luxury brand marketing

Digital & eCommerce strategy

Descrizione del lavoro

Puig in the United States seeks a Vice President of Marketing to lead a portfolio of luxury fragrance brands. This executive will shape the brand vision, align four teams across Brand Marketing, PR/Communications, and eCommerce, and drive growth with a consumer-first approach in a highly competitive market.

The VP will balance brand positioning with portfolio-wide priorities, invest resources strategically, and partner with Global Brand teams and U.S.