Head of Integrated Marketing & Programs - Remote

Nerdio, Inc.; Northern (KY); Hybrid; USD 180,000 - 210,000; Full time

Benefits offered by this job

Stock Options

Health and Welfare Plans

Life and Disability Plans

Retirement Plan

Unlimited PTO (birthday off)

Job summary

Nerdio, Inc. is seeking a Director of Integrated Marketing & Programs to lead cross-channel marketing campaigns that drive pipeline and brand growth across enterprise IT and MSP segments.

You will own the integrated marketing calendar end-to-end, align themes and channels with sales and product marketing, and drive flawless execution and reporting on results. This role sits on the Marketing Leadership Team, reporting to the CMO.

Qualifications

• 8+ years of B2B marketing experience, incl. integrated campaigns or programs at SaaS/cloud/IT infra company.
• Proven track record delivering multi-channel campaigns with measurable pipeline and revenue impact.
• Strong program/project management skills with complex calendars and multiple stakeholders.
• Experience partnering with Product Marketing, Demand Gen, and Sales to align campaigns with GTM strategy.
• Familiarity with marketing automation tools (HubSpot, Marketo, Salesforce).
• Data-driven mindset with KPI definition and campaign performance analytics.
• Experience marketing to Enterprise IT, MSPs, and IT channel partners is a plus.
• People-management experience with high-performing teams.

Responsibilities

• Own integrated campaign strategy and end-to-end marketing calendar across digital, email, web, field/events, partner and ABM channels.
• Orchestrate cross-functional execution with Product Marketing, Demand Gen, Content, Partner Marketing, Sales and Design.
• Define and optimize processes, workflows, and tools to keep the team organized and moving quickly.
• Design targeted programs for Enterprise IT teams and MSPs along their buying journeys.
• Define KPIs, develop reporting frameworks, and use data to improve targeting and ROI.
• Manage the integrated marketing budget and vendor relationships.

Skills

B2B marketing

Integrated campaigns

Program management

Marketing automation

KPIs & analytics

Enterprise IT marketing

People management

Executive communications

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

HubSpot

Marketo

Salesforce

Project management tools

Job description

Nerdio, Inc. is seeking a Director of Integrated Marketing & Programs to lead cross-channel marketing campaigns that drive pipeline and brand growth across enterprise IT and MSP segments.

You will own the integrated marketing calendar end-to-end, align themes and channels with sales and product marketing, and drive flawless execution and reporting on results. This role sits on the Marketing Leadership Team, reporting to the CMO.