Head of Growth Marketing Assembled Marketing San Francisco, CA 10 hours ago

Vochure; San Francisco (CA); On-site; USD 190,000 - 230,000; Full time

Benefits offered by this job

Generous medical, dental, and vision

Flexible time off

Monthly credits for wellness, customer

Paid parental leave

Meal plan for SF & NY offices

401(k) plan enrollment

Job summary

Assembled is seeking a Head of Growth Marketing to drive an enterprise-focused growth engine and build a repeatable motion that scales our pipeline. You’ll own the qualified pipeline target and the system delivering it, partnering with Sales to optimize every funnel stage and measure what works each week.

You’ll lead cross-functional campaigns with content, product marketing, customer marketing, and events, aligning plays to quarterly and annual goals while mentoring a small team of growth

Qualifications

• 8–10 years in growth or demand gen at B2B companies selling into enterprise.
• Account-based GTM you built (or rebuilt) rather than inherited.
• Real fluency with funnel data and the tools to analyze it.
• Breadth across paid, website conversion, lifecycle, GTM systems, and outbound.
• Multi-player AI systems you’ve built and your team has adopted, with specific, substantive examples you can walk through.
• Player/coach management experience.

Responsibilities

• Rethink our enterprise motion end-to-end: account tiering, signal sources, and the plays that run off them including the touchpoints to convert and accelerate deals
• Own the funnel: know conversion at every stage, find the drop-offs that matter, and sequence fixes by revenue potential
• Build signal-based plays alongside the SDR pod so outbound and marketing work the same accounts with the same story at the same time
• Treat paid and website conversion as levers rather than channels, and make the call on where spend and traffic are doing the work
• Design campaigns that pull content, PMM, customer marketing, and events into one motion so we run fewer plays with more behind each
• Build AI workflows and agents the team actually adopts — account research, list building, creative variants, post-test analysis — and bring lifecycle into the same system so we market to customers as deliberately as to prospects
• Manage and grow our GTM engineer, collaborating to decide what runs on agents vs team members and agencies

Skills

Growth & Demand Gen

ABM GTM

Funnel analytics

Paid & Website conversion

AI systems

People management

Job description

About Assembled

Assembled helps companies scale great customer support. As consumers, we’ve all been there. You need help, you’re stuck on hold or going in circles with an AI, and your problem still isn’t solved.

Behind great support is a complex operational problem: thousands of people and AI agents working across teams, time zones, and products as new problems emerge. Assembled gives support leaders the tools to manage that complexity, from AI agents that resolve customer issues to software that forecasts demand, builds schedules, and makes intraday adjustments.

More than 400 companies, including DoorDash, Salesforce, Stripe, and Sephora, trust Assembled. We've raised $71M from NEA, Emergence Capital, Stripe, and Basis Set Ventures and have offices in San Francisco, New York, and London.

The Role

We’re hiring a Head of Growth Marketing to run the engine that produces pipeline efficiently—and from an increasingly enterprise customer mix. While pipeline creation is a team sport, you’ll own a qualified pipeline target and the system that delivers it, in partnership with Sales. You’ll know the ins-and-outs of every funnel stage to say, in any given week, what’s working, what’s stalled, and where our next dollar goes.

Assembled is moving upmarket and our growth motion hasn’t caught up. We already support complex operations at Canva, Robinhood, and ServiceTitan; this is an opportunity to turn that enterprise traction into a repeatable growth motion. We have many of the right ingredients—a talented SDR team, some account tiering, lots of rich funnel data, and great content, events, and customer stories. What’s missing is the strategy that connects everything to truly break through. We need someone who can rethink our enterprise motion and then loves to get their hands dirty building it.

This is a player/coach role. You’ll work collaboratively with content, product marketing, customer marketing, and events to turn a calendar of activities into a smaller number of campaigns with real muscle behind them. You’ll hold two horizons at once: plays that make the quarter, and others that make the year.

What You’ll Do

• Rethink our enterprise motion end-to-end: account tiering, signal sources, and the plays that run off them including the touchpoints to convert and accelerate deals

• Own the funnel: know conversion at every stage, find the drop-offs that matter, and sequence fixes by revenue potential

• Build signal-based plays alongside the SDR pod so outbound and marketing work the same accounts with the same story at the same time

• Treat paid and website conversion as levers rather than channels, and make the call on where spend and traffic are doing the work

• Design campaigns that pull content, PMM, customer marketing, and events into one motion so we run fewer plays with more behind each

• Build AI workflows and agents the team actually adopts — account research, list building, creative variants, post-test analysis — and bring lifecycle into the same system so we market to customers as deliberately as to prospects

• Manage and grow our GTM engineer, collaborating to decide what runs on agents vs team members and agencies

What You Bring

• 8-10 years in growth or demand gen at B2B companies selling into enterprise, including time at a company that was deliberately moving upmarket and going multi-product while you were there

• Account-based GTM you built (or rebuilt) rather than inherited. You’ve done the strategic rethink, not just run someone else’s model

• Real fluency with funnel data and the tools to analyze it: you can find real insight in messy data and prioritize action accordingly

• Breadth across paid, website conversion, lifecycle, GTM systems, and outbound. While you’ll be deepest in a few, you won’t be a stranger to any of them

• Multi-player AI systems you’ve built and your team has adopted, with specific, substantive examples you can walk through

• Player/coach management experience. You’ve managed people and you’re still close enough to the work to build plays yourself

Our U.S. benefits

• Generous medical, dental, and vision benefits

• Flexible time off

• Monthly credits to spend on each: wellness, Assembled customers, commuting, and AI tools

• Paid parental leave

• A meal plan to support our in-office working model: catered lunches everyday (M-F), snacks, and beverages in our SF & NY offices

• 401(k) plan enrollment

The estimated base salary range for this role is $190,000 - $230,000 per year. The base pay offered may vary depending on location, job-related knowledge, skills, and experience. Stock options are provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered.

We value diverse perspectives and are committed to building an inclusive workplace where everyone feels like they belong and has the opportunity to do their best work. We look forward to hearing from you!

For United States Applicants: Assembled participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the United States.

For United Kingdom Applicants: Assembled is required to verify your right to work in the UK and will conduct a Right to Work check prior to employment in accordance with applicable law.