Head of Growth & GTM Strategy — DeFi Trading

ellipsislabs.xyz; New York (NY); On-site; USD 200,000 - 250,000; Full time

Job summary

Ellipsis Labs, a profitable New York startup building DeFi protocols, seeks a Head of Strategy to craft and execute our go-to-market plan for Phoenix Perpetuals. You will shape growth, engage traders, market makers, and integrators, and drive scalable campaigns in a fast-moving crypto environment.

You will partner with co-founders and the growth team to raise the bar for GTM excellence, optimize budgets, and implement rigorous measurement across channels, aiming to accelerate user adoption and

Qualifications

• Go-to-market experience in a technical domain.
• Strong written and verbal communication.
• Ability to operate with first-principles reasoning.
• Bias toward context in technical environments.
• Hands-on ownership of growth initiatives.

Responsibilities

• Own growth strategy and execution for Phoenix across target user types and channels.
• Deploy capital into scalable, measurable growth strategies, including marketing and incentives.
• Raise the bar for operational rigor throughout the GTM organization.

Skills

Go-to-market

Growth strategy

Marketing budgets

Crypto/DeFi

Communication

Analytical reasoning

Job description

Ellipsis Labs, a profitable New York startup building DeFi protocols, seeks a Head of Strategy to craft and execute our go-to-market plan for Phoenix Perpetuals. You will shape growth, engage traders, market makers, and integrators, and drive scalable campaigns in a fast-moving crypto environment.

You will partner with co-founders and the growth team to raise the bar for GTM excellence, optimize budgets, and implement rigorous measurement across channels, aiming to accelerate user adoption and