Head of Growth

Sarah Smith Fund; Palo Alto (CA); On-site; USD 180,000 - 230,000; Full time

Benefits offered by this job

Equity

Health benefits

Stipends

Company retreats

Palo Alto office

Job summary

Pika, based in Palo Alto, is seeking a Head of Growth to drive user activation, retention and monetization through creative AI-powered growth initiatives. You will own the growth funnel, run rapid experiments, and build a deep understanding of how creators use our platform to unlock their potential.

Collaborating with world-class engineering, design, marketing and data teams, you will set up metrics and dashboards that reveal what truly powers user creativity and optimize the product for scale.

Qualifications

• 2–5 years in product management or growth at a consumer or PLG company with experimentation in DNA.
• Fluent in SQL and analytics tools with a bias for insights to guide product direction.
• Fast to ship, fast to learn, with velocity and willingness to take creative risks.
• Deep product intuition balancing near-term growth with long-term creative ecosystems.
• Crystal-clear communicator who can persuade on bold ideas or pivots quickly.

Responsibilities

• Own the growth journey from acquisition to activation, retention and monetization paths.
• Design, launch, and analyze rapid experiments (A/B tests, feature flags) with creative impact.
• Develop deep understanding of users and how creative AI empowers them.
• Collaborate daily with engineering, design, marketing and data teams on bold growth initiatives.
• Set up and evolve metrics and dashboards to reveal what powers user creativity.

Skills

Growth strategy

SQL

A/B testing

Analytics

Communication

Tools

Analytics tools

Experimentation

Product analytics

Job description

About the Role

We're looking for a Head of Growth with a passion for creative AI and user empowerment to help us shape the future of video creation. You’ll turn first-time visitors into lifelong Pika creators, owning the growth levers that drive activation, retention, and monetization. Through bold experimentation, rapid iteration, and hands-on product changes, you’ll directly influence how millions discover, create, and stay inspired with Pika.

What You’ll Do

• Own the entire growth journey: from acquisition and activation to crafting retention loops and creative, user-centric monetization paths.

• Conceptualize, launch, and analyze rapid-fire experiments (A/B tests, feature flags) with an eye toward out-of-the-box creative impact.

• Build and champion a deep understanding of our users—how they create, what motivates them, and how our creative AI can unlock their potential.

• Collaborate daily with world-class engineering, design, marketing, and data teams to deliver bold, high-impact growth initiatives.

• Set up and evolve the metrics and dashboards that reveal what truly powers user creativity—double down on what works, swiftly sunset what doesn’t.

What We’re Looking For

• 2–5 years in product management or growth, ideally at a consumer or PLG company where experimentation is in your DNA.

• Relentlessly analytical: fluent in SQL and analytics tools, with a strong bias for insights that fuel creative product direction.

• Fast to ship, fast to learn: you thrive on velocity, creative risk-taking, and rapidly learning from real-world results.

• Deep product intuition: you know how to balance ambitious near-term growth bets with sustaining long-term creative ecosystems.

• Crystal-clear communicator: you can champion a bold new idea—or pivot away from one—fast and persuasively.

Nice to Have

• Experience with consumer subscription, freemium, or creator monetization models.

• Familiarity with creative AI, generative media products, or creator-economy platforms.

• Background at an early-stage or hypergrowth startup where creativity and speed rule.

What We Offer

• Competitive salary in the thriving creative AI space

• Equity in a high-growth startup shaping the landscape of generative creativity

• Comprehensive health benefits, monthly stipends, company retreats

• A collaborative office culture in Palo Alto—where we build, iterate, and celebrate creativity together

About Pika

At Pika, our mission is to make video creation radically seamless, deeply intuitive, and universally accessible. We’re reimagining how everyone can express their creativity through video, driven by the latest advances in AI. Our culture is inventive, collaborative, and deeply focused on impact. Join us in Palo Alto, CA (office 3–5 days a week) to help push the boundaries of creative technology and empower the next generation of creators.