Founding GTM Lead — Build Our Sales Engine

Sarah Smith Fund; Palo Alto (CA); Hybrid; USD 150,000 - 230,000; Full time

Benefits offered by this job

Competitive compensation

Equity

Health benefits

Monthly stipends

Company retreats

Palo Alto culture

Job summary

Pika, based in Palo Alto, CA, seeks a Founding Go-To-Market (GTM) expert to build our sales and account management capabilities. As the first GTM member, you will own customer acquisition, establish GTM strategies, and drive revenue while shaping how we engage with customers.

You will lead sales efforts, manage key accounts, and collaborate with product, marketing, and leadership to deliver tailored solutions and measurable impact.

Qualifications

• Proven experience in account management, sales, or business development.
• Self-starter with ability to thrive in a fast-paced startup.
• Excellent communication and relationship-building skills.
• Strong problem-solving abilities and customer-oriented mindset.
• Willing to take ownership and lead GTM efforts from the ground up.

Responsibilities

• Own the full sales cycle from prospecting to closing and account management.
• Build and nurture relationships with new and existing clients.
• Develop and execute go-to-market strategies to drive adoption and revenue.
• Serve as the primary point of contact for clients, understanding needs and delivering tailored solutions.
• Collaborate with product, marketing, and leadership teams to align on customer needs and opportunities.
• Provide feedback to internal teams to inform product development and strategy.
• Set and track performance metrics to measure and report on sales impact.

Skills

Account management / sales experience

Self-starter

Excellent communication

Relationship-building

Problem-solving

Ownership of GTM

Job description

About the Role

We're seeking a Founding Go-To-Market (GTM) expert who will play a foundational role in building our sales and account management capabilities at Pika. As the first member of our GTM team, you will take ownership of driving customer acquisition, building strong client relationships, and establishing the go-to-market strategies that power our continued growth. You’ll be responsible for leading sales efforts, managing key accounts, and setting the standard for how we engage with customers and execute commercial initiatives.

What You’ll Do

• Own the full sales cycle from prospecting to closing and account management

• Build and nurture relationships with new and existing clients

• Develop and execute go-to-market strategies to drive adoption and revenue

• Serve as the primary point of contact for clients, understanding their needs and delivering tailored solutions

• Collaborate with product, marketing, and leadership teams to align on customer needs and opportunities

• Provide feedback to internal teams to inform product development and strategy

• Set and track performance metrics to measure and report on sales impact

What We’re Looking For

• Proven experience in account management, sales, or business development

• Self-starter attitude and ability to thrive in a fast-paced, startup environment

• Excellent communication and relationship-building skills

• Strong problem-solving abilities and customer-oriented mindset

• Comfortable taking ownership and leading go-to-market efforts from the ground up

Nice to Have

• Experience in the technology or creative AI space

• Familiarity with building sales processes and playbooks at early-stage startups

• Background working closely with product and marketing teams

What We Offer

• Competitive compensation package

• Equity in a high-growth creative AI startup

• Comprehensive health benefits, monthly stipends, and company retreats

• Collaborative office culture in Palo Alto, CA (remote ok within US)

About Pika

At Pika, our mission is to make video creation radically seamless, deeply intuitive, and universally accessible. We're driven by the latest advances in AI and a passion for empowering creators. Join us in Palo Alto, CA to help shape the future of creative technology as the cornerstone of our go-to-market team.