Head of Digital Marketing & Ecommerce (Group)

Adventure Operations; United States; Hybrid; AUD 120,000 - 150,000; Full time

Benefits offered by this job

9-day RDO roster

Creative working environment

Strong growth trajectory

Job summary

A leading leisure goods company is seeking a Head of Digital Marketing to develop and execute e-commerce strategies across multiple divisions. The role involves driving online growth, optimizing digital marketing efforts, and managing a high-performing team. Ideal candidates will have a significant background in retail or wholesale digital strategy, strong analytical skills, and a collaborative mindset. Join a dynamic environment focused on delivering impactful strategies and campaigns that engage and convert customers.

Qualifications

• Proven experience in developing digital marketing strategies within consumer-driven retail.
• Ability to present and report for Board level engagements.
• Strong understanding of web analytics and performance marketing.

Responsibilities

• Drive growth through online P&L management and revenue generation.
• Oversee Shopify performance and on-site content.
• Work with agencies to run campaigns across Meta and Google.

Skills

Digital marketing strategy

Cross-functional collaboration

Analytical skills

Email marketing

Performance marketing

Tools

Google Analytics

Shopify

Job description

A leading leisure goods company is seeking a Head of Digital Marketing to develop and execute e-commerce strategies across multiple divisions. The role involves driving online growth, optimizing digital marketing efforts, and managing a high-performing team. Ideal candidates will have a significant background in retail or wholesale digital strategy, strong analytical skills, and a collaborative mindset. Join a dynamic environment focused on delivering impactful strategies and campaigns that engage and convert customers.