Head of Content & Growth

Live Oasis; Northern (KY); Hybrid; USD 100,000 - 140,000; Full time

Benefits offered by this job

Equity possibility

Job summary

Live Oasis is a health-science focused media brand delivering lab-tested product insights to millions. We seek a senior content leader to own content strategy, writing, and the production engine across formats.

You will scale our voice, build systems for growth, and direct a team of designers, writers, and editors to produce trustworthy, engaging stories. You'll own user acquisition channels including paid ads, UGC campaigns, SEO, and lifecycle email, turning lab results into compelling

Qualifications

• Exceptional writer and editor with taste and the ability to write posts across platforms.
• Proven track record in building scaled content systems.
• Savvy with analytics, KPIs, and numbers.
• Deep health science fluency and passion for our mission.

Responsibilities

• Own content strategy and the production engine across every format and platform.
• Lead our UGC program.
• Turn lab reports into stories worth retelling.
• Write in the Oasis voice.
• Scale profitable platform ads.
• Own email newsletters.
• Direct and develop our teams of designers, writers, and editors.
• Improve SEO / AI SEO rankings.
• Track what works, iterate fast, and scale winning formats.
• Own creator partnerships.
• Find other ways and channels to scale.

Skills

Exceptional writer & editor

Content strategy

UGC / creator marketing

SEO / AI SEO

Analytics & KPIs

Team leadership

Health science fluency

Storytelling

Job description

What's actually in the products you use every day? Oasis exists to answer that question with science. We independently lab-test consumer products and turn the results into clear, trustworthy scores used by millions. We're on a mission to bring radical transparency to consumer health and help billions of people make confident, informed decisions about what they put in and on their bodies.

About the role

Our best marketing has always been sharing our lab results and product research to help people live healthier lives, starting with what they consume.

You'll own what Oasis says — the content strategy, ideation, writing, and the production engine behind it. Our bar for quality in terms of design, accuracy, and storytelling is extremely high.

To grow, you'll own user acquisition end to end: paid ads, UGC and creator campaigns, affiliates, SEO, and lifecycle email. You'll find what works, scale it, and build the systems to keep it compounding.

What you'll do

• - Own content strategy and the production engine across every format and platform
• - Lead our UGC program
• - Turn lab reports into stories worth retelling
• - Write in the Oasis voice
• - Scale profitable platform ads
• - Own email newsletters
• - Ensure all comments and DMs are replied to quickly
• - Lead ideation for new content
• - Direct and develop our teams of designers, writers, and editors
• - Improve SEO / AI SEO rankings
• - Track what works, iterate fast, and scale winning formats
• - Own creator partnerships
• - Find other ways and channels to scale

Who you are

• - Exceptional writer and editor with taste and the ability to write posts across platforms
• - Relentless hunger for growth
• - Strong existing portfolio that demonstrates ability to make content that hits
• - Track record building scaled content systems
• - Savvy with analytics, KPIs, and numbers
• - Deep health science fluency
• - A deep believer in our mission

Compensation

$100k–$140k base plus generous performance bonuses

Equity possibility

Why Oasis?

• - Own the content engine, brand voice, and growth direction of one of the strongest health communities in the world
• - Work on innovative products impacting millions
• - Share in upside as we grow (massive market potential)
• - Be part of the mission to bring transparent health information to billions of people