Head of Community Relations & Brand Marketing

PRSA Alaska; Alaska; On-site; USD 90,000 - 130,000; Full time

Job summary

Salvation Army Alaska is seeking a Director of Community Relations & Marketing to lead the division's public relations, media, digital content, and marketing initiatives. The role ensures consistent messaging and strong brand presence across internal and external audiences while supporting volunteerism and fundraising efforts.

You will develop marketing plans for programs and services, provide communications support to Corps Officers and program teams, and help create compelling stories and

Responsibilities

• The Director of Community Relations & Marketing will ensure that all areas relating to public relations, media, digital/online content, and marketing are functioning at the most effective level possible.
• Support all aspects of volunteerism throughout the Division.
• Develop marketing plan for programs and services to ensure a strong and positive Salvation Army image and brand to both internal and external audiences and key target constituencies.
• Ensure that messaging is consistent and impactful.
• Provide communications and marketing support to Divisional staff, Corps Officers, program directors and the development team.
• Provide technical assistance to Corps Officers with various registries and back end online tools.
• Engage with programs/Corps to secure stories/photos.
• Develop Classy pages for fundraising events.
• Design various publications/marketing materials.
• Assist with special events as requested by DEDD.

Job description

Salvation Army Alaska is seeking a Director of Community Relations & Marketing to lead the division's public relations, media, digital content, and marketing initiatives. The role ensures consistent messaging and strong brand presence across internal and external audiences while supporting volunteerism and fundraising efforts.

You will develop marketing plans for programs and services, provide communications support to Corps Officers and program teams, and help create compelling stories and