Head of Communications and Brand

Tbwa Chiat/Day Inc; United States; Remote; USD 165,000 - 200,000; Full time

Job summary

An innovative firm is seeking a Head of Communications & Brand to redefine its presence in tech education. This pivotal role involves crafting a comprehensive brand strategy, enhancing visibility, and engaging effectively with diverse audiences. The ideal candidate will have a proven track record in communications and brand strategy, particularly within EdTech or mission-driven sectors. This position offers the chance to lead impactful initiatives that align with the organization's commitment to equity in tech education. Join a dynamic team dedicated to transforming the future of tech education and making a significant difference in the industry.

Benefits

Medical, dental, and vision insurance

401(k)

Generous PTO

Paid holidays

Fully paid parental leave

Professional development stipend

Home office setup support

Student loan forgiveness

Pet wellness plans

Legal services

Qualifications

• 7+ years in communications, brand strategy, or marketing in EdTech or nonprofit.
• Strong track record in strategic communications initiatives.

Responsibilities

• Shape and execute a high-impact communications strategy for the organization.
• Lead strategic media engagement and drive innovative storytelling.

Skills

Strategic Execution

Storytelling & Messaging

Data & Analytics

Media & Public Relations

Stakeholder Engagement

Mission-Driven Communications

Cultural & Technical Fluency

Job description

CodePath is reprogramming higher education to create the first generation of AI-native engineers, CTOs, and founders.

We deliver industry-vetted courses and career support centered on the needs of first-generation and low-income students. Our students train with senior engineers, intern at top companies, and rise together to become the teach leaders of tomorrow.

With 30,000 students and alumni from 700 colleges now working at 2,000 companies, we are reshaping the tech workforce and the industries of the future.

About the Role

Location: Remote, United States

Role Type: Full-Time

Reporting to: COO

Compensation: $165,000-200,000 per year

As the Head of Communications & Brand, you will be responsible for shaping and executing a high-impact communications strategy that strengthens CodePath’s position as the premier educator for CS students and a driving force in tech education equity. Your leadership will expand our reach, elevate our brand, and accelerate our trajectory toward becoming the most recognized and trusted name in EdTech.

In this role, you will define and implement a comprehensive brand strategy that amplifies CodePath’s impact, ensuring that our success, student outcomes, and industry influence are communicated effectively across key audiences. You will lead strategic media engagement, establish thought leadership platforms, and drive innovative storytelling that connects with donors, partners, and the broader tech community.

As CodePath continues to scale, you will be instrumental in shaping how we communicate our next phase of growth, aligning our brand with our long-term vision and ensuring that every aspect of our messaging reflects our commitment to closing equity gaps in tech. Working cross-functionally, you will develop initiatives that enhance our employer brand, attract new partnerships, and solidify CodePath as the definitive leader in CS education.

This is a high-impact, high-visibility leadership role for a bold, execution-driven strategist who thrives in fast-paced environments and is ready to transform how the world sees CodePath.

Key Activities

Brand Development & Market Positioning

1. Develop and execute a long-term brand strategy that differentiates CodePath within the EdTech and nonprofit landscape, ensuring alignment with key audiences and industry trends.
2. Develop a compelling and engaging narrative that connects with key industry's most influential audiences (or stakeholders) and strengthens CodePath’s positioning as a top-tier organization.
3. Work cross-functionally with internal teams to ensure brand consistency in all marketing and communication efforts.

Strategic Communications & Thought Leadership

1. Develop and implement a long-term communications strategy that positions CodePath as the leading voice in tech education equity.
2. Leverage data-driven insights to refine messaging, drive engagement, and enhance brand awareness among donors, partners, and students.
3. Ensure consistent messaging across all communication channels, reinforcing CodePath’s impact and mission.
4. Oversee social media strategy to align with overall communication goals and maintain thought leadership in the EdTech space.
5. Partner with the CEO and executives to craft high-impact narratives for major announcements, investor meetings, and public engagements.

Media & Public Relations

1. Build and manage relationships with key media outlets, influencers, and strategic partners to expand CodePath’s visibility and reach.
2. Develop high-impact storytelling and media strategies that resonate with mainstream and emerging platforms.
3. Serve as a spokesperson and thought leader, positioning CodePath as a premier advocate for equitable tech education.
4. Identify and manage media opportunities, ensuring messaging aligns with CodePath’s objectives and strategic goals.

Qualifications

Experience

1. 7+ years in communications, brand strategy, or marketing, with a strong track record in fast paced, high performing EdTech, nonprofit, or mission-driven organizations.
2. Experience leading strategic communications initiatives that drive measurable engagement and impact.
3. Demonstrated success in building brand positioning and thought leadership in competitive markets.

Skills

1. Strategic Execution: Proven ability to align high-level strategic thinking with operational excellence, ensuring seamless execution of communication initiatives.
2. Storytelling & Messaging: Exceptional skills in narrative development, crafting compelling messages that resonate across diverse audiences.
3. Data & Analytics: Expertise in measuring impact through analytics and metrics, applying insights to optimize communication strategies.
4. Media & Public Relations: Strong experience in developing relationships with media, securing high-impact placements, and managing crisis communication.
5. Stakeholder Engagement: Ability to partner with internal and external stakeholders, including donors, executives, and community leaders, to advance organizational goals.
6. Mission-Driven Communications: Deep understanding of nonprofit and mission-driven communication challenges, ensuring authenticity and alignment with organizational values.
7. Cultural & Technical Fluency: Familiarity with emerging trends, platforms, and digital tools within the EdTech and technology sectors to enhance communication strategies.

Collaborative Leadership

1. A team-oriented leader who fosters cross-functional collaboration and aligns with CodePath’s mission of systemic change.
2. Tech Industry Awareness: Familiarity with emerging trends, platforms, and digital tools within the EdTech and technology sectors to enhance communication strategies.

Compensation

CodePath has standardized salaries based on the position’s level, no matter where you live. For this role, we’re hiring for a Senior Director level position at an annual salary of $165,000 to $200,000. Salary is determined based on your relevant experience and skills as evaluated through our interview process.

Pay range: $165,000 - $200,000 USD

This is a 100% remote position—work from anywhere in the U.S.! CodePath prioritizes employee well-being with a competitive benefits package to support your health, financial security, and work-life balance.

Health & Wellness: Medical, dental, and vision insurance (90% employer-covered), employer-funded healthcare reimbursement, FSAs, and Employee Assistance Program.

Financial Security: 401(k), employer-paid life & disability insurance, and identity theft protection.

Work-Life Balance: Generous PTO, paid holidays, 10 weeks of fully paid parental leave, and an annual year-end company closure (Dec 24 – Jan 2).

Professional Growth: $1,000 annual professional development stipend and home office setup support.

Student Loan Forgiveness: CodePath is a qualifying employer for Public Service Loan Forgiveness (PSLF), helping employees manage student loan debt.

Additional Perks: Pet wellness plans, legal services, home/auto insurance discounts, and exclusive marketplace savings.

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First Name *

Last Name *

Email *

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Resume/CV *

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Why are you interested in working at CodePath? *

Do you have at least 7 years of experience in communications, branding, or public relations in an EdTech, a fast-paced nonprofit, or mission-driven organization? *

Please provide examples of when you secured media placements in top-tier publications (e.g., Forbes, TechCrunch, Wired, The New York Times)? *

Can you describe a time when you successfully anticipated a market trend and adjusted your communications strategy? *

Which companies, organizations, or media outlets do you think CodePath should prioritize for thought leadership and strategic partnerships? *

Are you currently authorized to work in the United States? *

Do you now or will you in the future require immigration support/visa sponsorship? CodePath at this time is unable to provide immigration support for this role.

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