Head of B2B marketing in SaaS

ENAI; United States; Remote; USD 4,500 - 8,900; Part time

Job summary

GTMBench.co приглашает на роль Fractional GTM Analyst для поддержки Demand Gen и роста доходов для B2B-клиентов в США. Работа удаленная по контракту, 4–8 часов в месяц, гибкое участие в нескольких проектах.

Требуются навыки Sales & Marketing Analytics, опыт анализа кампаний, умение презентовать результаты клиентам и внутренним командам. Опыт работы с B2B SaaS и инструментами CRM приветствуется.

Qualifications

• Наличие навыков продаж и маркетинговой аналитики, анализ кампаний и KPI.
• Способность четко презентовать инсайты внутренним командам и клиентам.
• Понимание продаж иRevenue funnel в B2B.
• Умение работать удаленно и управлять несколькими проектами.
• Наличие степени в Marketing/Business/Data Analytics или эквивалентный опыт.

Responsibilities

• Анализировать данные кампаний, улучшать показатели ABM и воронки.
• Строить дашборды и отчеты, выявлять тренды и рекомендации.
• Сотрудничать с командами маркетинга, продаж и клиентов.
• Прогнозирование, мониторинг сигналов покупательского интереса и участие в оптимизации кампаний.

Skills

Sales analytics

KPI tracking

Коммуникационные навыки

Понимание продаж и воронок

Самостоятельная работа удаленно

Бакалавр в маркетинге, бизнесе, аналит

Education

Бакалавр по маркетингу/бизнесу/данным

Tools

Salesforce

HubSpot

CRM/marketing automation tools

Job description

Описание

GTMBench.co, a sister company of ENAI, is a fractional go-to-market platform that embeds experienced GTM leaders directly into B2B revenue teams at critical growth stages. The company provides Analyst, Manager, Director, VP, and CxO-level operators who take ownership of outcomes across revenue operations, demand generation, marketing, and sales. The Fractional B2B Marketing Analyst role is a remote contract position focused on supporting demand generation and revenue growth initiatives for B2B tech clients.

Задачи

Day-to-day responsibilities include analyzing campaign performance data, building dashboards and reports, and identifying trends across ABM, pipeline generation, and content-led demand programs. The analyst will collaborate with marketing, sales, and client teams to translate insights into actionable recommendations that improve targeting, channel performance, and full-funnel conversion. This role also involves forecasting, monitoring buyer intent signals, and contributing to optimization strategies for partner and ecosystem-driven campaigns.

Требования

Candidates should possess Sales and Marketing Analytics capabilities, including campaign performance analysis and KPI tracking. Candidates should possess solid Communication skills to present insights clearly to internal teams and clients. Candidates should possess an understanding of Sales processes and revenue funnels in B2B environments. Ability to work independently in a remote setting, manage multiple client projects, and meet deadlines in a fast-paced environment. Bachelor's degree in Marketing, Business, Data Analytics, or a related field, or equivalent practical experience. Будет плюсом: Experience with B2B SaaS or AI-based products, ABM platforms, and CRM/marketing automation tools (e.g., Salesforce, HubSpot, Clay, Instantly) is beneficial

Условия

Advisor on Demand — 4 to 8 hours per month, strategic counsel Sprint GTM — 90-day embedded engagement, 2 to 3 days per week Embedded Fractional — 6 to 12 month engagement, 3 to 4 days per week You can hold multiple engagements simultaneously. GTM Bench handles the matching, the brief, and the commercial relationship — you focus on delivering outcomes.