Head of AI-Driven Search & Visibility

Zoom; Montpelier (VT); Remote; USD 127,000 - 277,000; Full time

Job summary

Zoom is seeking a leader to own end-to-end search strategy, spanning traditional SEO and AI-powered answer engines. You will architect unified infrastructure, metrics, and content standards to boost Zoom discoverability across search surfaces, delivering measurable visibility growth and executive-level reporting.

You will influence site architecture, crawlability, and structured data, while driving AI-visibility initiatives and cross-functional alignment with Web, Growth Marketing, Brand, and

Qualifications

• Lead technical SEO functions at scale, including site architecture, schema implementation, and organic traffic optimization
• Build or scale AI-search and answer-engine visibility programs using platforms like Profound or equivalent tools
• Direct engineering-adjacent work on crawlability, structured data, and indexation while communicating strategy to executive stakeholders
• Define and defend emerging metrics like share-of-answer alongside established SEO performance indicators
• Demonstrate experience in B2B SaaS or enterprise technology environments
• Show familiarity with AI-visibility tracking platforms and citation-influence analysis

Responsibilities

• Leading the technical SEO team and roadmap, including site architecture, crawlability, indexation, and structured data implementation
• Building AI-search visibility strategy and infrastructure to optimize Zoom's presence in generative AI surfaces like ChatGPT, Perplexity, and Gemini
• Establishing and tracking share-of-answer metrics across category, competitive, and branded prompts, reporting to executive staff and the board
• Partnering with Web, Growth Marketing, Brand, Content, and Product Marketing teams to create unified content architecture and governance standards
• Developing a unified search scorecard that translates organic performance and AI-visibility metrics into pipeline and revenue impact

Job description

Zoom is seeking a leader to own end-to-end search strategy, spanning traditional SEO and AI-powered answer engines. You will architect unified infrastructure, metrics, and content standards to boost Zoom discoverability across search surfaces, delivering measurable visibility growth and executive-level reporting.

You will influence site architecture, crawlability, and structured data, while driving AI-visibility initiatives and cross-functional alignment with Web, Growth Marketing, Brand, and