Head of Ad Operations & Strategy (Healthcare Tech)

Meet Life Sciences Ltd.; New York (NY); On-site; USD 140,000 - 180,000; Full time

Benefits offered by this job

Equity

Competitive compensation

Job summary

Meet Life Sciences Ltd. is seeking a seasoned Ad Operations leader to build and own a new function within a fast-growing healthtech company in New York. You will define media strategy, execute campaigns hands-on, and shape processes as the portfolio scales.

You'll work across pharma clients, collaborating with Product and Engineering to improve tooling, measurement, and performance. This is a ground-up opportunity with significant ownership from day one and a path to grow the function alongside

Qualifications

• 3+ years in digital media strategy, planning and buying in healthcare.
• Hands-on programmatic buying across major platforms.
• Experience with HCP and consumer pharma campaigns.
• Knowledge of healthcare targeting, measurement and analysis.
• Understanding regulatory considerations in pharma advertising.
• Cross-functional collaboration with product, data, or engineering.
• Strong client-facing communication with pharma stakeholders.
• Experience mentoring or growing a media function.
• Ability to balance strategy and hands-on execution in a fast-paced environment.

Responsibilities

• Own media strategy and execution across digital channels for pharmaceutical clients.
• Hands-on programmatic campaign setup, buying, activation, optimization, and reporting.
• Develop media approaches across both HCP and consumer-facing pharmaceutical campaigns.
• Build scalable processes and workflows to support a growing portfolio of customers and campaigns.
• Establish strong quality control processes across campaign setup and execution.
• Develop approaches for measuring campaign effectiveness and translating performance data into actionable insights.
• Partner with Product and Engineering to improve technology, tooling, and processes supporting media delivery.
• Work directly with pharmaceutical stakeholders, providing strategic guidance across campaign planning and performance.
• Help build and develop the wider media operations function as the company grows.

Skills

Media strategy

Programmatic buying

Healthcare advertising

Cross-functional teams

Campaign measurement

Leadership

Stakeholder management

Mentoring

Job description

Meet Life Sciences Ltd. is seeking a seasoned Ad Operations leader to build and own a new function within a fast-growing healthtech company in New York. You will define media strategy, execute campaigns hands-on, and shape processes as the portfolio scales.

You'll work across pharma clients, collaborating with Product and Engineering to improve tooling, measurement, and performance. This is a ground-up opportunity with significant ownership from day one and a path to grow the function alongside