HB - Internet Sales Manager

Lennar USA; Town of Florida (NY); On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Health insurance

401(k) match

Paid time off

Job summary

Lennar USA is seeking an Internet Sales Manager to lead the San Diego Division's online sales team. You will staff, train, and coach Internet Sales Coordinators while ensuring DRE compliance and driving engagement through Lennar’s Digits, Lead Scoring, and Self-Guided Tour processes.

You will partner with the VP of Sales and cross-functional teams to meet divisional sales goals, supervise the ISC team, and manage VIP prequalification with Lennar Mortgage. Travel to communities may be required.

Qualifications

• Three to five years of experience in residential internet sales or sales management.
• High school diploma or GED required; college education preferred.
• Licensed California Department of Real Estate Agent and/or Broker required.

Responsibilities

• Staff the Internet Sales Department and coach Internet Sales Coordinators on the Digits, Lead Scoring, and Self-Guided Tour process.
• Supervise the ISC team to create positive online customer experiences via email, live chat, and phone.
• Oversee lead outreach strategies and ensure effective communication templates are used.
• Lead the team to convert online traffic into qualified sales prospects.
• Collaborate with Area Sales Managers to monitor performance metrics and drive improvements.
• Ensure compliance with DRE rules and regulations and support advertising strategies.

Skills

Communication

Organizational skills

Interpersonal skills

Multitasking

MS Word

Excel

Driver's license

Education

High school diploma or GED

Real estate license (California)

College education preferred

Tools

Microsoft Word

Excel

Job description

Internet Sales Manager

We are Lennar

Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.

A Career that Empowers You to Build Your Future

The Internet Sales Manager is responsible for staffing, training and coaching the Internet Sales Coordinators for the San Diego Division. This role ensures compliance with Department of Real Estate rules and regulations while driving engagement through Lennar’s Digits, Lead Scoring, and Self‑Guided Tour sales process. The Internet Sales Manager partners closely with the VP of Sales and cross‑functional teams to ensure a best‑in‑class customer experience and achievement of divisional sales goals. Travel to various communities may be required.

Your Responsibilities on the Team

• Partner with the VP of Sales to ensure adequate staffing for the Internet Sales Department.
• Train and coach Internet Sales Coordinators on each step of Lennar’s Digits, Lead Scoring, and Self‑Guided Tour process to achieve maximum sales performance.
• Supervise the Internet Sales team to create positive online customer experiences through email, live chat, and 1‑800 calls.
• Oversee lead outreach strategies, ensuring consistent engagement and well‑crafted communication templates.
• Lead the ISC team to effectively capture and convert online customer traffic into qualified sales prospects.
• Manage VIP Interest Lists and ensure prospective customers are prequalified with Lennar Mortgage.
• Drive efforts to maintain inventory neutrality, reduce incentives and minimize broker costs through organic sales.
• Partner with New Home Consultants to strategically sell inventory homes using a First In, First Out (FIFO) approach.
• Collaborate with Area Sales Managers to monitor performance metrics (WTD, MTD, QTD, YTD) and identify improvement opportunities.
• Conduct regular quality checks (“shop” programs) for Internet Sales Coordinators and implement improvement plans.
• Assign and track department projects to ensure accuracy and timely completion.
• May lead the team through the sales process and review purchase agreements for accuracy and DRE compliance.
• Provide input to the VP of Sales regarding advertising and promotional strategies related to online sales.
• Monitor market trends and competitor activities.
• Attend promotional events and sales meetings as directed.
• Enforce follow‑up programs and promote Lennar’s culture and values across all interactions.
• Perform all other duties as assigned.

Your Toolbox

• Three (3) to five (5) years of experience in residential internet sales, sales management or related industries required.
• High school diploma or GED required; college education preferred.
• Licensed California Department of Real Estate Agent and/or Broker required.

• Strong communication (verbal and written), organizational, and interpersonal skills.
• Professional presence and ability to manage conflict effectively.
• Ability to multitask and meet deadlines in a fast‑paced environment.
• Proficient in Microsoft Word and Excel; advanced computer skills preferred.
• Valid, unrestricted driver’s license preferred.
• Resourceful, patient, and clear communicator with strong motivational skills.

Physical & Office/Site Presence Requirements:

This is primarily a sedentary office position which requires the incumbent to have the ability to operate computer equipment, speak, hear, bend, stoop, reach, lift, and move and carry up to 25 lbs. Finger dexterity is necessary.

This description outlines the basic responsibilities and requirements for the position noted. This is not a comprehensive listing of all job duties of the Associates. Duties, responsibilities and activities may change at any time with or without notice.

During the course of your employment, you may be required to use, download or access certain Company‑approved tools, programs, applications or systems. These resources may include but are not limited to applications designed for customer engagement, operational efficiency, data analysis, Artificial Intelligence (AI) tools and other business functions.

Lennar is an equal opportunity employer and complies with all applicable federal, state and local fair employment practices laws.

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Life at Lennar

At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well‑being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments. To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations. From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave and Personal Day policies. Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts and unique opportunities such as the Everyone’s Included Day. At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally. Lennar Associates will have access to these benefits as outlined by Lennar’s policies and applicable plan terms. Visit Lennartotalrewards.com to view our suite of benefits.

Join the fun and follow us on social media to see what's happening at our company and don’t forget to connect with us on Lennar: Overview | LinkedIn https://www.linkedin.com/company/lennar/ for the latest job opportunities.

Lennar is an equal opportunity employer and complies with all applicable federal, state and local fair employment practices laws.