Hands-on Social Media & Paid Ads Specialist

Kirby Ventures; Wake Forest (NC); On-site; USD 43,000 - 48,000; Full time

Job summary

Kirby Ventures seeks a hands-on Social Media Manager to run paid and organic campaigns for its home services brands in North Carolina. You’ll shoot content in the field, then build ad campaigns and analyze results at a desk.

You don’t need to be an expert—curiosity, reliability, and rapid learning matter. Expect a fast-paced environment with real budgets and clear ownership from day one.

Qualifications

• 0–2 years experience in social media or marketing.
• You post on social media and understand what makes a video stop the scroll.
• You can shoot and edit video on a phone (CapCut, Instagram, or similar).
• Strong writing skills for social media and hooks.
• Comfortable with numbers and spreadsheets; not scared of a report.
• Organized enough to hit a posting schedule without being chased.
• Valid driver’s license and reliable transportation; you will drive to job sites.
• Comfortable working outdoors in hot and cold weather.

Responsibilities

• Build, launch, and monitor Meta ad campaigns for each brand.
• Write ad copy and assemble creative from shot content.
• Watch daily performance and flag what is working and what wastes money.
• Keep spend within monthly budgets per brand.
• Report results weekly: leads generated, cost per lead, and spend by brand.
• Shoot photo and video at job sites, in the shop, and at the dealership.
• Edit short-form video for Reels, TikTok, Shorts, and Facebook.
• Post on a set schedule for each brand and maintain the posting calendar.
• Respond to comments and messages; route leads to the right team.
• Collect customer reviews and turn good ones into content.

Skills

Social media

Video shooting

Video editing

Copywriting hooks

Analytics

Driver's license

Organization

CapCut

Tools

CapCut

Adobe Premiere

Canva

Lightroom

Job description

Kirby Ventures seeks a hands-on Social Media Manager to run paid and organic campaigns for its home services brands in North Carolina. You’ll shoot content in the field, then build ad campaigns and analyze results at a desk.

You don’t need to be an expert—curiosity, reliability, and rapid learning matter. Expect a fast-paced environment with real budgets and clear ownership from day one.