Hands-On Digital Marketing Ops Lead - Chicago On-Site

National Investment Center for Seniors Housing & Care; Chicago (IL); On-site; USD 65,000 - 95,000; Full time

Job summary

Midwest Express Clinic in Chicago is seeking a highly organized Digital Marketing Operations Manager to oversee the execution and optimization of our digital marketing programs. You will manage paid and organic campaigns across Google Ads and Meta Ads Manager, coordinate creative assets, and ensure timely delivery of initiatives.

You will work cross-functionally with internal teams and external partners, monitor spend and performance, identify improvements, and drive campaigns from concept

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Three+ years of digital marketing, paid media, marketing operations, or campaign execution experience.
• Hands-on experience building, managing, auditing campaigns in Google Ads and Meta Ads Manager.
• Experience reviewing campaign structure, targeting, creative, conversion tracking, and budget pacing.
• Experience overseeing or coordinating organic social media programs.
• Strong understanding of social media platforms, content formats, audience engagement, and performance metrics.
• Excellent written and verbal communication skills; ability to review briefs and assets effectively.
• Ability to work independently in a fast-paced, on-site environment in Chicago.

Responsibilities

• Support day-to-day execution of paid and organic digital marketing campaigns.
• Build, manage, and review campaigns across Google Ads and Meta Ads Manager.
• Ensure campaigns launch accurately, on time, and aligned with objectives.
• Review campaign structure, targeting, audiences, creative, and budget pacing.
• Monitor pixels, tags, and platform configurations for conversion tracking.
• Translate performance data into actionable recommendations and tests.
• Coordinate with agencies, vendors, and internal stakeholders to secure assets and approvals.
• Maintain project trackers, dashboards, and KPI updates.

Skills

Digital marketing operations

Campaign auditing

Cross-functional collaboration

Project management

Attention to detail

Excellent communication

Independent work

On-site work in Chicago

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

Google Ads

Meta Ads Manager

Google Analytics 4

Google Tag Manager

Canva

Adobe Creative Suite

CapCut

Microsoft Excel

PowerPoint

Job description

Midwest Express Clinic in Chicago is seeking a highly organized Digital Marketing Operations Manager to oversee the execution and optimization of our digital marketing programs. You will manage paid and organic campaigns across Google Ads and Meta Ads Manager, coordinate creative assets, and ensure timely delivery of initiatives.

You will work cross-functionally with internal teams and external partners, monitor spend and performance, identify improvements, and drive campaigns from concept