GTM Product Marketing Manager - Drayage, Global Mile

Cargomatic; United States; Remote; USD 130,000 - 230,000; Full time

Job summary

Join a rapidly growing company that is disrupting the trucking industry! This innovative firm is seeking a GTM Product Marketing Manager for their Drayage and Global Mile product. In this pivotal role, you will drive commercial success, craft go-to-market strategies, and ensure the product consistently exceeds customer expectations. With a focus on collaboration and performance tracking, you will work closely with cross-functional teams to align efforts and foster accountability. This is a unique opportunity to be part of a high-growth company redefining logistics and supply chain, offering competitive compensation and comprehensive benefits.

Benefits

Medical, Dental, and Vision Benefits

401K Company Match Program

Flexible Paid Time Off (PTO)

Paid Holidays

Qualifications

• 10+ years of experience in intermodal transportation services required.
• Strong understanding of logistics operations is essential.

Responsibilities

• Drive commercial success and implement strategies for revenue growth.
• Develop product positioning and messaging for the Drayage offering.

Skills

Intermodal Transportation Services

Logistics Operations

Operational Strategy

Data-Based Decision Making

Cross-Functional Collaboration

Customer Experience Focus

Education

Bachelor's Degree in Business

MBA or Advanced Degree

Job description

GTM Product Marketing Manager - Drayage, Global Mile

Who We Are
Join a rapidly growing company disrupting the trucking industry! Cargomatic is the #1 technology platform and digital marketplace for powering world-class, local trucking. Local trucking is the lifeblood of every regional economy, and yet this $82 billion industry still relies heavily on phone calls and fax machines. Cargomatic is transforming the way goods move around every local node in the supply chain by connecting shippers and commercial truck drivers with mobile technology. We are solving complex, real-world problems every day, and giving full transparency to the shipping process.

Cargomatic was named to the list of Built In Best Places to Work for 2023 & 2024, which recognizes the benefits we offer, our people first culture and commitment to supporting our employees’ success, growth and well-being.

What You’ll Be Doing

• Drive Commercial Success: Take ownership of the Drayage/Global Mile product's commercial success by implementing strategies to achieve revenue growth and profitability goals.
• Craft Go-to-Market Strategies: Create impactful strategies to penetrate the Total Addressable Market (TAM) and expedite market share acquisition for the product.
• Product Positioning and Messaging: Develop and execute product positioning, messaging and collateral development strategies to effectively communicate the value proposition of the Drayage offering.
• Craft Competitive Pricing Strategies: Develop pricing strategies that are competitive within the market landscape, balancing customer value and revenue objectives.
• Voice of the Customer: Serve as the primary advocate for customers within the organization, ensuring the Drayage product consistently surpasses customer expectations.
• Cross-Functional Alignment: Serve as the central point of coordination, aligning the efforts of operations, technology, marketing, sales, and commercial teams to achieve product goals while fostering accountability across teams.
• Performance Tracking: Establish key performance indicators (KPIs) and metrics to monitor the performance and success of the Drayage product, regularly analyzing data to identify areas for improvement.
• Collaboration with Product Management & Engineering: Work closely with platform product management and engineering teams to align the product roadmap, driving continuous product improvements and innovation.
• Service Excellence: Collaborate with delivery and customer experience functions to ensure service excellence, delivering the best possible customer experience and value.
• Define Success Metrics: Define and refine success metrics to continually evaluate the effectiveness of products in solving business problems and delivering value to marketplace customers.

What We’re Looking For

• 10+ years of relevant experience in building and marketing intermodal transportation services.
• Strong understanding of logistics operations, including transportation, storage, transloading, and distribution.
• Bachelor's degree in business, logistics, engineering, or related field; MBA or advanced degree preferred.
• Proficient in operational strategy, business product development, go-to-market strategies, commercialization, and technology.
• Ability to set clear, ambitious product goals that motivate and focus the team on delivering with excellence and operate in a fast-paced environment.
• Articulate and proactive in communication style with ability to reinforce a clear vision with well-defined objectives.
• Proven ability to work across functions and influence senior leaders and stakeholders.
• Passionate about customer experience, with a track record of delivering and exceeding customer expectations.
• Excellent analytical skills and strong bias towards data-based decision making.

What's In It for You

• Competitive compensation
• Medical, dental, and vision benefits
• 401K company match program
• Flexible paid time off (PTO) and paid holidays
• Join a high-growth company redefining logistics and supply chain!

The expected salary range for this role is $130,000 to $230,000. The actual base pay offered will be determined on factors such as experience, skills, training, location, certifications, education, and other factors permitted by law. Decisions will be made on a case-by-case basis. In addition to the base salary, this position may be eligible for performance-based incentives.