GTM Manager - Other

Partiful Co.; United States; Remote; USD 65,000 - 115,000; Full time

Job summary

We're seeking a Go-To-Market Manager to drive the growth of Partiful in your market. This role involves executing creative marketing strategies and community-building activities to expand our user base and enhance local engagement through events.

Qualifications

• 1-3 years in consulting or growth at a consumer startup.
• Strong local knowledge and network within the city.
• Data-oriented with ability to inform tactics through metrics.

Responsibilities

• Own city-level goals and KPIs, driving market growth.
• Plan and execute local marketing campaigns and partnerships.
• Provide product feedback and shape the go-to-market playbook.

Skills

Growth Marketing

Community Building

Data Analysis

Relationship Management

Job description

Don’t see your city listed in our GTM roles? Pitch us on why it should be next.

Partiful's mission is to cultivate friendships through social events.

We believe parties (and other social events) are the most effective way to meet new people and make friends. Our product helps you throw incredible events, starting with memorable party pages that make it easy to plan&communicate with guests —download the appto see how it works!

We're building new ways to streamline planning, connect meaningfully in the real world, and make connections between friends-of-friends. Our ultimate vision is to power everything you do in-person with your friends, eliminating the friction of bringing your most memorable experiences to life. You can read more about our mission inThe Washington Post,The New York Times,The Wall Street Journal,The Atlantic,Wirecutter, andUSA Today. Partiful was also recently namedGoogle’s Best App of 2024, aFinalist for Apple’s App Store Awards, and Apple’sApp of the Day(awarded twice in 3 months).

The Role

We’re looking for a scrappy, entrepreneurial Go-To-Market Manager to lead the growth of Partiful in this market. You’ll be the driving force behind launching and scaling our user base here—owning every aspect of growth from the ground up. That means crafting and executing creative grassroots campaigns, forming strategic partnerships, onboarding and supporting local power hosts and organizations, and getting early users excited to try and share the product. You’ll act as the face of Partiful in your city, deeply embedded in its social fabric, with the autonomy to test, iterate, and figure out what works. You’ll own your city like a founder: part community builder, part growth marketer, part operator.

In this role, you will:

• Be responsible for growth in your proposed market; own city-level goals and KPIs

• Identify, onboard, and support Organizations and Power Hosts—helping them create great events and drive platform usage

• Plan and execute launch activations and local marketing campaigns

• Source and develop strategic partnerships with influential brands

• Leverage data to monitor city performance, optimize conversion, and inform growth strategies

• Be the eyes and ears on the ground, providing product feedback and shaping our go-to-market playbook

• Work cross-functionally with community and marketing teams to localize content and strategy for your market

• Host and attend really cool parties

You’re likely a good fit if you:

• Have 1-3 years of experience in consulting, or growth at a consumer startup

• Thrive in zero-to-one environments—you're scrappy, resourceful, and action-oriented

• Have strong local knowledge of your city and know how to navigate its social scenes

• Love meeting people and naturally build relationships with creators, organizers, and connectors

• Are data-oriented—you can use metrics to inform tactics and iterate fast

• Know how to hustle offline: from coffee shop flyers to launch parties

• Are passionate about bringing people together and building community through events

• Are comfortable with ambiguity and excited to build the blueprint for how we expand city by city

In your application, please include a note on what's got you excited about Partiful! The compensation range for this role is $65,000 - $115,000 depending on years of experience.

We're an equal-opportunity employer and strongly encourage applicants from traditionally underrepresented backgrounds to apply. We're proud to be a diverse team, and actively work to bring new perspectives to the table.