GTM & Launch Strategy Lead (Product Commercialization)

Quavo Fraud & Disputes; United States; À distance; USD 140 000 - 190 000; Plein temps

Résumé du poste

Quavo Fraud & Disputes is seeking a Senior Product Marketing Manager, Commercialization to own go-to-market for new products and capabilities across pilots to GA and expansions. You’ll define pricing, packaging, and the commercial narrative Sales uses to win with existing clients and new prospects.

You will establish product taxonomy, tiering, and governance, partner with Finance and Revenue Ops, and collaborate with Product, Data & Analytics, Sales, and Client Experience to scale launches and

Qualifications

• 6–8+ years in product marketing, GTM strategy, or commercialization in B2B SaaS.
• Experience leading launches from pilot to general availability.
• Ability to brief executives directly.
• Strong collaboration with Sales, Revenue Operations, and Finance.
• Knowledge of pricing, packaging, and go-to-market governance.

Responsabilités

• Own launch governance, taxonomy, and goal setting.
• Manage end-to-end launch process and 100-day post-launch checks.
• Create pricing and packaging for each launch tier.
• Develop deal support materials and sales enablement.
• Translate growth opportunities into priced offers for existing clients.

Connaissances

Product marketing

GTM strategy

B2B SaaS

Launch management

Executive briefing

Cross-functional leadership

Outils

CPQ systems

Salesforce

Description du poste

Quavo Fraud & Disputes is seeking a Senior Product Marketing Manager, Commercialization to own go-to-market for new products and capabilities across pilots to GA and expansions. You’ll define pricing, packaging, and the commercial narrative Sales uses to win with existing clients and new prospects.

You will establish product taxonomy, tiering, and governance, partner with Finance and Revenue Ops, and collaborate with Product, Data & Analytics, Sales, and Client Experience to scale launches and