Growth Strategist

Constellation; New York (NY); Hybrid; USD 65,000 - 85,000; Full time

Benefits offered by this job

Comprehensive Healthcare, Dental, and Vision coverage

Flexible PTO

Hybrid work environment

Casual in office dress code

Competitive 401k plan with company match

Commuter and Parking Benefits

Paid Family Leave

UberEats stipend, free snacks and beverages

Wellness programs and other employee perks

Job summary

A cutting-edge AI solutions company based in New York City seeks a Growth Strategist to drive success through digital marketing campaigns. The ideal candidate will manage local, regional, and national campaigns, bringing creativity and analytical skills to optimize strategies across 50+ clients. Responsibilities include building paid campaigns, providing strategic insights, and analyzing performance metrics. Candidates should have a bachelor's degree and 1-3 years of experience in digital marketing. This is a hybrid role with required in-office days.

Qualifications

• 1-3 years of experience with paid social and paid search.
• Ability to work in a fast-paced environment and meet deadlines.
• Experience with A/B testing and multivariate experiments.

Responsibilities

• Build and execute paid social/search campaigns monthly.
• Optimize campaigns according to objectives weekly.
• Create reports and present insights to clients monthly.

Skills

Paid social advertising

Paid search advertising

Analytical skills

Interpersonal skills

Copywriting

Education

Bachelor's degree in Communications, Marketing, or a related field

Tools

Facebook Ads Manager

Google Ads Manager

Google Analytics 4

Google Tag Manager

Job description

Constellation is a cutting-edge AI solution that empowers highly regulated and complex industries with the insights and content they need to fuel their business. Specializing in industries such as healthcare, automotive, insurance, and finance, our powerful data/AI insights tools inform the creation of compliant content at scale. We enable our customers to harness their data and streamline the creation of localized, personalized content. A global, NYC-based company, Constellation has been revolutionizing marketing technology and data intelligence in order to drive exponential growth since its founding in 2016.

Constellation was named the 65th Fastest-Growing Private Company in America, the 10th Fastest-Growing Women-Owned Private Company, and the 7th Fastest-Growing Marketing & Advertising Company by Inc 500. In 2022, our platform won the Digiday Technology Award for Best Marketing Automation Platform.

About the Role:

As a Growth Strategist, you'll be at the forefront of driving success for a rapidly expanding company, crafting and executing paid social, paid search, and programmatic campaigns that propel client objectives forward. From optimizing campaigns to delivering strategic insights, you'll be instrumental in maximizing ROI for clients across verticals. This role offers an exhilarating opportunity to make a significant impact, managing local, regional, and national campaigns for a diverse portfolio of 50+ clients, while collaborating closely with internal teams to ensure client satisfaction. If you're ready to unleash your creativity, analytical prowess, and passion for digital marketing in a fast-paced environment, this is your chance to thrive and contribute to something extraordinary. This is a hybrid position based in our NYC office with required in-office days Tuesday through Thursday from 9:30 a.m. to 6:00 p.m.

Role Responsibilities:

• Build and execute paid social/search campaigns on a monthly basis, adhering to clients overall goals.
• Optimize campaigns according to campaign objectives on a weekly basis.
• Create reports and develop strategic insights to present to clients on a monthly basis, including client decision makers.
• Continuously monitor campaigns to ensure KPI’s are being met.
• Manage campaigns media spend, and strategically allocate budgets to maximize ROI and meet industry benchmarks.
• Manage regional campaigns across 50+ clients to ensure seamless campaign execution across the team.
• Work closely with internal teams to ensure client satisfaction and prevent client turnover.
• Present metrics and campaign results to clients.
• Help facilitate training/onboarding of new employees.
• May have to manage budgeting for the entire portfolio of clients so all team members can ensure proper budget management of their clients.

Job Requirements:

• Bachelor's degree required. 4 Year College Degree in Communications, Marketing, or a related field preferred.
• 1-3 years of experience with paid social and paid search. (Preferably Facebook Ads Manager and Google Ads Manager.)
• Strong interpersonal skills. Copywriting skills and strong writing skills are a plus.
• Ability to work in a fast-paced environment, and complete projects within a deadline.
• Ability to analyze and present data in a meaningful and digestible way.
• Familiarity with A/B testing and multivariate experiments.
• Demonstrated proactive approaches to problem-solving with strong decision-making capability. Emotional maturity.
• Highly resourceful team-player, with the ability to also be extremely effective independently. Detail oriented is a must.
• Experience with digital marketing tools (e.g, Google Analytics 4, Google Tag Manager) is a plus.
• Learn, master, and provide valuable product improvement feedback for our proprietary technology platform

Other Job Information:

This job description is not all inclusive. Constellation reserves the right to amend this job description at any time.

Benefits at Constellation:

• Comprehensive Healthcare, Dental, and Vision coverage
• Flexible PTO
• Hybrid work environment
• Casual in office dress code
• Competitive 401k plan with company match
• Commuter and Parking Benefits
• Paid Family Leave
• UberEats stipend, free snacks and beverages
• Wellness programs and other employee perks

Diversity & Inclusion:

Constellation is an Equal Opportunity Employer, committed to providing a diverse and inclusive environment. Here at Constellation we don't discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally-recognized protected basis under federal, state, or local law.

If you need an accommodation during any part of the interview process, due to a disability, please let your dedicated Talent Partner know.

Compensation Package:

The total compensation package is made up of base compensation, equity, and benefits