Growth & Optimization Ecommerce Lead

Fender Musical Instruments Corporation; Phoenix (AZ); Hybrid; USD 100,000 - 160,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

401(k)

Paid time off

Equipment purchase program

Job summary

Fender Musical Instruments Corporation is seeking an eCommerce Manager in Phoenix, AZ, or Los Angeles, CA. This role focuses on growth and optimization by analyzing site performance, executing A/B tests, and driving strategic initiatives to enhance customer experience and revenue.

The ideal candidate has over 7 years in eCommerce analytics, strong data storytelling skills, and is familiar with analytics tools. A robust benefits package and competitive pay between $100,000 and $160,000 are offered.

Qualifications

• 7+ years in eCommerce or digital analytics with proven revenue impact.
• Expertise in data analysis and storytelling for business strategies.
• Experience running end-to-end A/B and multivariate tests.

Responsibilities

• Analyze site performance and deliver actionable recommendations.
• Own and execute Fender.com’s A/B testing program.
• Collaborate with Product and UX teams to influence priorities.

Skills

eCommerce KPIs

Funnel optimization

Digital merchandising analysis

A/B testing

Analytical skills

Education

Bachelor’s degree or equivalent experience

Tools

Amplitude

Tableau

Power BI

Content Square

Avo

Job description

Fender Musical Instruments Corporation is seeking an eCommerce Manager in Phoenix, AZ, or Los Angeles, CA. This role focuses on growth and optimization by analyzing site performance, executing A/B tests, and driving strategic initiatives to enhance customer experience and revenue.

The ideal candidate has over 7 years in eCommerce analytics, strong data storytelling skills, and is familiar with analytics tools. A robust benefits package and competitive pay between $100,000 and $160,000 are offered.