Growth Operator: Activation & Show-Rate Lead

Dearest Care; United States; Remote; USD 140,000 - 200,000; Full time

Job summary

Dearest Care is building AI-powered patient advocacy to scale access to healthcare. We are seeking a Head of Product Growth to own activation and conversion, from site landing pages to advocate intro calls, with a focus on reducing drop-offs and improving show rates.

You will work directly with founders, a performance marketing lead, and lean engineering. You will ship experiments, analyze data, and drive a high-velocity growth program in a privacy-conscious, compliance-rich healthcare space.

Qualifications

• 3–7 years in growth with direct ownership of a consumer funnel from landing page through a booked-and-showed appointment, call, or equivalent high-consideration conversion.
• A track record of moving activation, booking, or show-rate metrics with detailed test results and learnings.
• Hands-on lifecycle experience: built flows in Customer.io, Braze, Iterable or similar.
• Analytics self-sufficiency: pull and interpret data (SQL, GA4, Mixpanel, Amplitude) without an analyst.
• Scrappy shipping ability: landing page tools, no-code/low-code, light scripting or AI tools.

Responsibilities

• Own the full activation-to-show funnel: landing page → eligibility check → intake → booking → show to advocate intro call.
• Run a weekly experimentation cadence: prioritize hypotheses, ship tests, analyze results, document learnings.
• Build and optimize lifecycle flows (email/SMS) to drive bookings and reduce no-shows.
• Diagnose leaks and ship targeted improvements at each funnel step.
• Own funnel measurement: dashboards, clean event tracking, and proactive leadership reporting.
• Stand up a referral motion to acquire new eligible patients through word-of-mouth.
• Improve retention and revenue per patient by testing paths to long-term engagement.
• Partner with performance marketing and operations on quality and scheduling.
• Communicate changes clearly and consistently.

Skills

Growth strategy

Funnel ownership

Lifecycle marketing

Analytics

No-code/low-code

SQL

Experimentation

Communication

Tools

Customer.io

Braze

Iterable

Job description

Dearest Care is building AI-powered patient advocacy to scale access to healthcare. We are seeking a Head of Product Growth to own activation and conversion, from site landing pages to advocate intro calls, with a focus on reducing drop-offs and improving show rates.

You will work directly with founders, a performance marketing lead, and lean engineering. You will ship experiments, analyze data, and drive a high-velocity growth program in a privacy-conscious, compliance-rich healthcare space.