Growth Marketing Specialist — In-Office (Charlotte)

Meridian Waste; Charlotte (NC); On-site; USD 63,000 - 77,000; Full time

Job summary

Meridian Waste is seeking a Marketing Specialist to support revenue growth across markets by executing campaigns, managing digital marketing activities, and helping drive qualified leads. You will work with the Director of Marketing, Sales Managers, and external partners to build campaigns and coordinate projects.

The ideal candidate thrives in a fast-paced environment, demonstrates strong analytical skills, and can manage multiple projects.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field or equivalent experience.
• 3–5 years in marketing, digital marketing, B2B marketing or related role.
• Experience managing Google Ads and digital campaigns.
• Hands-on use of HubSpot or similar CRM/automation platform.
• Experience with GA4 and Search Console; SEO knowledge.
• Strong organizational, analytical, and communication skills.

Responsibilities

• Execute marketing campaigns to support revenue growth across markets.
• Collaborate with Director of Marketing and Sales Managers to generate qualified leads.
• Build prospect lists using HubSpot, Apollo, LinkedIn and other sources.
• Conduct market research to support campaigns and business development.
• Create marketing collateral and campaign assets for sales.
• Plan and run trade shows, events, and other initiatives.

Skills

HubSpot

Google Ads

Google Analytics 4

SEO

CRM systems

B2B marketing

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

Apollo

LinkedIn Sales Navigator

HubSpot (CRM)

Looker Studio

Job description

Meridian Waste is seeking a Marketing Specialist to support revenue growth across markets by executing campaigns, managing digital marketing activities, and helping drive qualified leads. You will work with the Director of Marketing, Sales Managers, and external partners to build campaigns and coordinate projects.

The ideal candidate thrives in a fast-paced environment, demonstrates strong analytical skills, and can manage multiple projects.