Growth Marketing Programs Lead

Goodwin Recruiting; Winston-Salem (NC); Hybrid; USD 81,000 - 99,000; Full time

Job summary

Goodwin Recruiting seeks a Marketing Program Owner to act as the connective hub for growth strategy, translating leadership direction into a coordinated roadmap and driving disciplined, measurable execution across marketing functions.

The role collaborates with regional leaders across 21+ countries, with English as the primary working language, and requires strong governance, cadence, and accountability to deliverables.

Qualifications

• Approximately 5-8 years of experience in marketing, program or project management.
• Ability to lead cross-functional initiatives without direct authority.
• Strong stakeholder management with sales and leadership.
• Excellent organizational and follow-through skills to run structured cadences.
• Experience with performance metrics and reporting.
• Strong written and verbal communication skills.
• Familiarity with data center, digital infrastructure, or related technology markets preferred but not required.
• Comfort working across multiple countries and cultures with English fluency.

Responsibilities

• Strategic Input: Bring a marketing point of view into strategy discussions led by the CMO and marketing VPs, and translate agreed strategy into a clear, executable roadmap for the marketing function.
• Main POC: Serve as the primary point of contact between marketing and business stakeholders, building trusted relationships with sales, business, and regional leaders.
• Stakeholder Cadence: Run recurring (typically weekly) working sessions with business stakeholders to review progress, surface issues early, and keep initiatives on track.
• Cross-Functional Execution: Partner with function specific marketing teams to translate strategy into executable plans, ensuring the right resources are engaged at the right time.
• Accountability: Hold marketing team members and other contributors accountable to deadlines, quality standards, and commitments, addressing gaps in execution directly and constructively.
• Opportunity Identification: Continuously scan for gaps, risks, and untapped opportunities across the marketing program and bring recommendations forward proactively.
• Performance Reporting: Define, track, and report on performance metrics that demonstrate the impact of marketing activity, presenting results clearly to stakeholders and leadership.
• Program Governance: Maintain a working rhythm of status updates, meeting notes, and action logs that keep every workstream visible and on schedule.

Job description

Goodwin Recruiting seeks a Marketing Program Owner to act as the connective hub for growth strategy, translating leadership direction into a coordinated roadmap and driving disciplined, measurable execution across marketing functions.

The role collaborates with regional leaders across 21+ countries, with English as the primary working language, and requires strong governance, cadence, and accountability to deliverables.