Growth Marketing Manager | ROI, Territory Lead, Mentorship

CodeCraft Solutions; Lansing (MI); On-site; USD 80,000 - 127,000; Full time

Benefits offered by this job

Mentorship

Career ladder

Real benefits

Flexible contract days

Job summary

CodeCraft Solutions in Lansing, MI is seeking a Marketing Manager to own the ROI of marketing initiatives, track pipeline, and reposition offers as markets shift. You’ll partner with a tight team and drive growth with hands-on content marketing leadership.

You will manage a substantial budget, mentor colleagues, and use SEMrush, Adobe Creative Suite, and Marketo to strengthen our messaging and conversions while building a clear ladder and real benefits.

Qualifications

• Experience with content marketing and SEMrush.
• Proven ability to ship under deadlines.
• Familiarity with Adobe Creative Suite; willingness to learn Marketo.
• Strong judgment, critical thinking and independent decision making.
• Team player with collaborative mindset.

Responsibilities

• Frame the values-led ROI a Lansing, MI CFO can defend internally.
• Track pipeline performance and report results to leadership each week.
• Read the sales marketing market and reposition the offer when it shifts.
• Run experiments on sales marketing messaging and keep only what converts.
• Keep a finger on competitor pricing across MI.
• Turn a $80,000 - $127,000 budget into measurable growth.
• Walk the Lansing, MI territory and know it better than the map.
• Drive upsell and renewal conversations with existing CodeCraft Solutions accounts.

Skills

Content Marketing

Semrush

Deadline pressure

Team collaboration

Strategic thinking

Tools

Adobe Creative Suite

Marketo

Job description

CodeCraft Solutions in Lansing, MI is seeking a Marketing Manager to own the ROI of marketing initiatives, track pipeline, and reposition offers as markets shift. You’ll partner with a tight team and drive growth with hands-on content marketing leadership.

You will manage a substantial budget, mentor colleagues, and use SEMrush, Adobe Creative Suite, and Marketo to strengthen our messaging and conversions while building a clear ladder and real benefits.