Growth Marketing Manager – Real Estate & Lending

Fay Financial; Rosemont (IL); Hybrid; USD 95,000 - 115,000; Full time

Benefits offered by this job

Medical, Dental and Vision Insurance

Company Paid Life Insurance

Disability Insurance

Pet Insurance

401k Program with Employer Matching

3 Weeks Paid Time Off (PTO)

Paid Holidays

Wellness Initiatives

Employee Assistance Program

Hybrid Work Schedule with Remote Flex

Job summary

The Fay Group is seeking a Marketing Manager to plan, execute, and measure programs that drive customer acquisition, retention, and brand awareness across business units. You will oversee daily operations, content creation, and cross-team collaboration to align with objectives and compliance.

The role leads campaigns across channels, targeting audiences, producing creatives, and tracking performance, with potential growth into people leadership as the team expands.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business or related field.
• 5+ years’ progressive marketing experience with 2+ years in financial services, mortgage lending or related industry experience
• Proven experience executing campaigns across multiple channels (digital, social media, email, events, print)
• B2C Lead Generation and measurement experience; B2B Lead Generation is strongly preferred
• Strong writing skills with demonstrated ability to create public-facing content (ads, newsletters, website, blog articles, press releases, etc.)
• Prior experience in brand/ reputation management (online reviews and Google Business Profiles) preferred
• Familiarity with CRM systems (e.g., Total Expert, Microsoft Dynamics 365), marketing automation tools and analytics platforms (GA4, social media management tools, etc.)
• Experience with graphic design software (Canva or similar) and AI Tools (Microsoft Pilot) are preferred
• Previous experience managing people and leading teams strongly preferred
• Advanced skills and experience in MS Word, Excel and PowerPoint
• Strong verbal and written communication skills
• Strong interpersonal skills with the ability to collaborate effectively with multiple stakeholders across the organization
• Strong analytical skills
• Solid decision-making abilities coupled with sound judgment
• People management skills with the ability to coach and train others
• Strong time management skills
• Ability to prioritize numerous tasks and manage shifting priorities
• Client focused with strong execution skills and results orientation
• High-level of precision with attention to detail and consistency
• Flexible, open to change, ability to learn new things quickly
• Ability to work in a collaborative environment and provide guidance for working groups

Responsibilities

• Support planning, execution and measurement of marketing programs.
• Oversee daily marketing operations and content creation.
• Collaborate with internal teams to ensure alignment with company objectives and compliance.
• Lead campaign development, audience targeting, and channel execution.
• Track performance and ensure consistent brand messaging and regulatory compliance.
• Potential to evolve into people leadership responsibilities.

Skills

Strong writing

Analytical skills

People management

Time management

Collaboration

Interpersonal skills

Decision making

Education

Bachelor’s Degree in Marketing, Communications, Business

Tools

Total Expert

Microsoft Dynamics 365

GA4

CRM & marketing automation tools

Canva

Job description

The Fay Group is seeking a Marketing Manager to plan, execute, and measure programs that drive customer acquisition, retention, and brand awareness across business units. You will oversee daily operations, content creation, and cross-team collaboration to align with objectives and compliance.

The role leads campaigns across channels, targeting audiences, producing creatives, and tracking performance, with potential growth into people leadership as the team expands.