Growth Marketing Manager — Digital Growth & Lead Gen

Patrick OConnor & Associates LP; Houston (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

O’Connor & Associates is seeking a hands-on Marketing Manager to lead digital growth, brand visibility, lead generation and market expansion in Houston. You will build scalable marketing engines, optimize SEO, PPC, content, email, social media, and automation, and drive measurable growth across property tax reduction and related services.

This on-site role requires 7+ years of progressive marketing experience, a track record of scaling professional services brands, and strong analytics, CRM and

Qualifications

• 7+ years of progressive marketing experience.
• Proven success scaling brands, marketing functions or professional service businesses.
• Strong hands on expertise in SEO, PPC, websites, email, social media, direct mail, content and automation.
• Experience in property tax, real estate, financial services, legal, consulting or B2C marketing preferred.
• Strong knowledge of CRM, analytics, attribution, conversion optimization and lead nurturing.
• Excellent project management, communication, reporting and stakeholder management skills.

Responsibilities

• Lead SEO, website, content, email marketing, PPC, social media, direct mail, retargeting and referral campaigns.
• Build a fully integrated, data driven and scalable digital marketing ecosystem.
• Increase qualified leads, conversions, client engagement, referrals and market share.
• Strengthen O’Connor’s digital visibility and leadership within the property tax reduction industry.
• Manage website performance, landing pages, conversion funnels, customer journeys and marketing automation.
• Conduct competitor analysis, market intelligence and growth opportunity assessment.
• Build lead generation, nurturing, attribution and campaign reporting systems.
• Track ROI, CPL, CAC, lead quality, conversion rate, pipeline contribution and campaign performance.
• Manage agencies, vendors, designers, writers, developers and offshore support teams.
• Partner closely with leadership, sales, operations and technology teams.
• Support marketing growth across property tax reduction, business personal property, cost segregation, appraisal and tax consulting services.
• Travel to India when required to strengthen collaboration and execution.

Skills

SEO

PPC

Email marketing

Content marketing

Social media

Automation

Lead generation

Tools

CRM

Analytics

Marketing automation platforms

Job description

O’Connor & Associates is seeking a hands-on Marketing Manager to lead digital growth, brand visibility, lead generation and market expansion in Houston. You will build scalable marketing engines, optimize SEO, PPC, content, email, social media, and automation, and drive measurable growth across property tax reduction and related services.

This on-site role requires 7+ years of progressive marketing experience, a track record of scaling professional services brands, and strong analytics, CRM and