Growth Marketing Manager - Dasher Engagement & Earnings

DoorDash, Inc.; Miami (FL); On-site; USD 109,000 - 160,000; Full time

Benefits offered by this job

401(k) with company match

16 weeks parental leave

Wellness benefits

Commuter benefits match

Paid time off

Paid sick leave

Medical, dental, and vision benefits

11 paid holidays

Disability & life insurance

Family-forming assistance

Mental health program

Job summary

DoorDash, Inc. is seeking an Associate Marketing Manager, Dasher Engagement, to execute go-to-market plans and always‑on campaigns that influence how Dashers earn and how often they come back.

You will partner with product, research, and creative teams to translate strategy into campaigns and metrics-driven outcomes. You'll own day-to-day execution, support experiments, and help with materials for cross-functional reviews, all while delivering crisp, data-informed writing for Dasher-facing

Qualifications

• 2-4 years of professional experience in marketing, growth, lifecycle, or a related operating role.
• Comfortable with data — able to pull and interpret basic metrics (Excel/SQL a plus)
• Strong project management instincts: turn plan into action and drive to completion across teams
• Clear, concise writer who can translate strategy into Dasher-facing copy and briefs
• Collaborative team player across Product, Research, CRM, Brand, and Operations
• A builder's mentality with interest in technology products impacting millions of Dashers
• Experience with go-to-market launches and always-on engagement is a plus

Responsibilities

• Execute go‑to‑market plans for new and existing Earnings Experience and Habituation features, spanning in‑app messaging, email, push notifications, and other Dasher‑facing comms
• Support marketing experimentation (A/B tests) that build Dasher understanding of pay mechanics and reinforce dashing habits, then translate results into recommendations for what to test next
• Own day‑to‑day execution of campaigns: writing and QAing content, briefing creative, setting up in‑app/CRM sends, and coordinating launch timelines across partner teams
• Partner with Product and Analytics to track adoption, engagement, and satisfaction metrics for earnings and habituation initiatives, flagging opportunities as they emerge
• Support customer research, in partnership with UXR and Audience Insights, to understand Dasher sentiment around pay transparency and engagement, and turn findings into actionable briefs
• Help prepare materials for weekly cross‑functional business reviews with Product, Brand, CRM, and Operations, and track follow‑ups to closure
• Maintain campaign trackers, briefs, and post‑mortems so learnings compound across launches

Skills

Marketing

Growth

Lifecycle

Project management

Copywriting

Data analysis

Job description

DoorDash, Inc. is seeking an Associate Marketing Manager, Dasher Engagement, to execute go-to-market plans and always‑on campaigns that influence how Dashers earn and how often they come back.

You will partner with product, research, and creative teams to translate strategy into campaigns and metrics-driven outcomes. You'll own day-to-day execution, support experiments, and help with materials for cross-functional reviews, all while delivering crisp, data-informed writing for Dasher-facing