Growth Marketing Manager, Cloud Native (Talent Pool)

Percona; United States; Remote; USD 90,000 - 150,000; Full time

Benefits offered by this job

Flexible work hours

Equipment for remote office

Connectivity allowance

Career development funds

Equity incentive plan

PAVE volunteering program

Women Transforming Technology

Job summary

Percona is hiring a Growth Marketing Manager for our Cloud Native product line (Kubernetes Operators for PostgreSQL, MySQL and MongoDB). This hands-on role focuses on discovering and scaling the most effective growth channels, with close collaboration across Product Marketing, GTM and the Cloud Native team.

You will run structured tests across webinars, paid search, influencer outreach and community programs, owning budgets and tracking ROI.

Qualifications

• Experience in tech marketing for developers is a plus.
• Experience with performance marketing, paid channels, or campaign management.
• A data-driven mindset with hypothesis testing and measurement.
• Curiosity about growth channels and how they perform for technical/open source audiences.
• Comfort owning a budget and reporting on ROI.
• Clear written and verbal communication, especially for results that diverge from expectations.

Responsibilities

• Run structured channel tests across webinars, paid search, community and influencer outreach with clear hypotheses, budgets and metrics.
• Own partnered webinars end-to-end: identify partners, structure offers, drive registrations, track pipeline impact.
• Manage paid channels: optimize paid search and other channels, including budget, targeting, and creative iterations.
• Build community and influencer outreach within the Kubernetes and open source database communities.
• Set up tracking so every test has clear read on cost, engagement and pipeline contribution.
• Collaborate closely with Product Marketing, Sales and Engineering teams.

Skills

Dev marketing

Performance marketing

Data-driven

Growth channels

Budget ownership

Communication

Job description

Growth Marketing Manager, Cloud NativeTalent Pooling OpportunityWe are currently building a talent pool for this role and welcoming applications from candidates who may be interested in joining us in early Q4. Please note that this is a forward-planning recruitment process, so there may be a delay in responding to applications. We appreciate your patience and will be in touch with suitable candidates as the process progresses.

About the rolePercona is hiring a Growth Marketing Manager to own growth for our Cloud Native (Kubernetes) product line: PostgreSQL, MySQL, and MongoDB Kubernetes Operators, along with our broader cloud-native product and partnership ecosystem. You will find and prove out the channels that bring qualified buyers to Cloud Native, then scale what works, working closely with Product Marketing, GTM, and the wider Cloud Native team.

This is a hands-on, individual contributor role with a high degree of ownership. You won't inherit a proven playbook. You'll build one, through structured, measurable experimentation rather than running channels on autopilot.

What you'll do

• Run structured channel tests. Design and execute experiments across partnered webinars, paid search, community and influencer outreach, and other channels, each with a clear hypothesis, budget, and success metric.

• Own partnered webinars end to end. Identify partners, structure the offer, drive registration campaigns, and track pipeline impact.

• Manage paid channels. Run and optimize paid search and other paid channels as they prove out, owning budget, targeting, and creative iteration.

• Build community and influencer outreach. Identify and engage credible voices in the Kubernetes and open source database community who can extend our reach.

• Set up tracking so every test has a clear read on cost, engagement, and pipeline contribution.

• Partner closely with Product Marketing, Sales, and Engineering teams.

What you'll bring

• Experience in tech marketing for developers audience is a plus

• Experience with performance marketing, paid channels, or campaign management.

• A data-driven mindset. Form a hypothesis, test it, and improve based on the results.

• Genuine curiosity about growth channels and how they perform differently for technical, open source audiences.

• Comfort owning a budget and being accountable for what it returns.

• Clear written and verbal communication, especially when reporting results that aren't what you hoped for.

Why the company?At the company, we believe an open world is a better world. Our mission is to enable everyone to innovate freely, by providing the best open source database software, support, and services. We make databases and applications run better through a unique combination of expertise and open source software built with the community for you. Our technical teams are experts in MySQL, MongoDB, PostgreSQL, and MariaDB.

the company is proud to be a remote-only and globally dispersed workforce – we have colleagues in more than 50 countries! We offer a collaborative, highly-engaged culture where your ideas are welcome and your voice is heard.

Our staff receives generous benefits including flexible work hours and various paid time off programs, all your equipment for your remote office, funds for career development (external training, certifications, conferences), ongoing connectivity allowances, and the opportunity to participate in our equity incentive plan. We also have benefits that support a healthy work/life balance such as The the company Adventure Team, Work-from-Anywhere, FlowDays, FryDays, and overall flexibility. We also support being socially responsible through our PAVE volunteering program and Women Transforming Technology.