Growth Marketing Lead - Fixed Income & Data Services

Intercontinental Exchange; City of Niagara Falls (NY); On-site; USD 140,000 - 200,000; Full time

Job summary

Intercontinental Exchange in New York seeks a Senior Manager, Growth Marketing for ICE Fixed Income and Data Services. You will craft and activate multi-channel campaigns that reach top-tier financial firms and drive priority marketing outcomes.

Reporting to the Director of Marketing, you will lead asset production, coordinate with content, digital and paid media teams, track performance, and ensure timely delivery while using AI tools to sharpen insights.

Qualifications

• College degree in Marketing or related subject, or equivalent professional qualifications.
• Experienced campaign planning and execution leader.
• Fluent in multi-channel and multi-touch marketing techniques to reach and engage top tier financial services firms in North America and Europe.
• Experienced marketing high value enterprise solutions with long term client relationships.
• Delivery-focused, able to lead campaigns from asset production to media activation and performance reporting.
• Able to work independently and with a network of in-house marketing specialists and teams.
• Performance-driven able to gather, interpret and present key metrics and ROI.
• Sound judgement in fast-paced, sometimes ambiguous setting.
• Proactive, enthusiastic and entrepreneurial mind-set, with constant curiosity to learn.
• Prolific, confident and coherent communicator.

Responsibilities

• Form and deliver multi-channel integrated marketing programs for ICE’s Fixed Income and Data Services to reach and credibly engage top tier global financial firms.
• Build coherent and impactful marketing programs that convey key message pillars and proposition, highlights unique capabilities and strengths.
• Plan and activate a coherent program of paid, owned and earned marketing activities to reach, engage, nurture, convert and or retain targeted customers and market segments.
• Lead the production delivery of key campaign assets - such as display ads, emails, social tiles and copy, website pages and product or solution material, plus field event materials.
• Work closely and coordinating with marketing specialists and teams across content, creative, digital, social and paid media.
• Produce Sales materials such as pitch decks, brochures and factsheets, emails, product notifications and social media posts.
• Track and report marketing activity performance metrics and KPIs, using effective data, visualization and analysis.
• Ensure and support process tools, workflows, processes and protocols are followed and maintained including recording of tasks, legal compliance, with frequent updates and open communication.
• Coordinate and manage multiple tasks, prioritizing based on importance and delivery deadlines.
• Align with stakeholders to understand key business goals and priorities, and define relevant associated marketing outcomes
• Continuously develop market and customer insight, ICE product knowledge and marketing skills, including effective use of AI tools.

Skills

Campaign leadership

Multi-channel marketing

Enterprise solutions

ROI analysis

Education

Marketing degree

Job description

Intercontinental Exchange in New York seeks a Senior Manager, Growth Marketing for ICE Fixed Income and Data Services. You will craft and activate multi-channel campaigns that reach top-tier financial firms and drive priority marketing outcomes.

Reporting to the Director of Marketing, you will lead asset production, coordinate with content, digital and paid media teams, track performance, and ensure timely delivery while using AI tools to sharpen insights.