Growth Marketing Lead — Fintech & Partnerships

Brightwell; Atlanta (GA); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Competitive salary

Exposure to various marketing functions

Career development opportunities

Job summary

A growing fintech company in Atlanta seeks a Growth Marketing Manager to drive demand and awareness for their solutions. The role involves collaborating with sales, developing lead generation programs, and optimizing marketing efforts for maximum impact. Ideal candidates have 5+ years in B2B marketing or demand generation, experience in fintech or B2B SaaS, and a proactive, growth-oriented mindset. This position offers substantial ownership and influence in a fast-paced environment, alongside opportunities for professional growth.

Qualifications

• 5+ years of experience in B2B marketing, growth marketing, or demand generation roles.
• Experience supporting go-to-market efforts in B2B SaaS or fintech environments.
• Familiarity with partner- or referral-influenced sales motions.

Responsibilities

• Develop and execute lead generation programs that support various growth motions.
• Translate ICP and persona insights into campaigns and content.
• Own email and communication programs to drive engagement.

Skills

B2B marketing experience

Growth marketing

Demand generation

Marketing automation

CRM platforms

Analytics

Strong communication

Content creation

Proactive mindset

Education

Bachelor's degree in Marketing, Business, or related field

Tools

Salesforce

Pardot

Google Analytics

Job description

A growing fintech company in Atlanta seeks a Growth Marketing Manager to drive demand and awareness for their solutions. The role involves collaborating with sales, developing lead generation programs, and optimizing marketing efforts for maximum impact. Ideal candidates have 5+ years in B2B marketing or demand generation, experience in fintech or B2B SaaS, and a proactive, growth-oriented mindset. This position offers substantial ownership and influence in a fast-paced environment, alongside opportunities for professional growth.