Growth Marketing Coordinator: Campaigns, CRO & ROI

Innovatelab; Newark (DE); On-site; USD 48,000 - 74,000; Full time

Benefits offered by this job

Flexible hours

Mentor program

Benefits package

Job summary

InnovateLab in Newark, DE is hiring a Marketing Coordinator to drive inbound campaigns and convert opportunities. You will own campaign coordination, collaborate with product and sales teams, and help position offerings to local partners.

To succeed you should have excellent written and verbal communication, be comfortable in a deadline-driven environment, and be fluent with LinkedIn Ads and Google Search Console. 1+ year experience with GSC is preferred. Benefits and flexible hours are offered.

Qualifications

• Excellent written and verbal communication skills.
• Fluency with LinkedIn Ads and Google Search Console.
• 1+ years of Google Search Console experience.
• Comfort with deadline-driven work rhythms.
• Willingness to take ownership of coaching projects.

Responsibilities

• Mine Buffer data for the story that wins the room.
• Brief the Marketing Coordinator team on weekly market insights.
• Collaborate with product teams to position offerings in Newark.
• Walk DE partners through co-marketing initiatives.
• Track pipeline performance and report results weekly.
• Frame ROI improvements for internal stakeholders in Newark, DE.
• Test subject lines and scale winning variants.
• Build Conversion Rate Optimization reports for leadership reviews.

Skills

Campaign management

Content coordination

Data-driven marketing

Communication skills

Newark market knowledge

Education

Bachelor’s degree or equivalent

Tools

Google Search Console

LinkedIn Ads

Job description

InnovateLab in Newark, DE is hiring a Marketing Coordinator to drive inbound campaigns and convert opportunities. You will own campaign coordination, collaborate with product and sales teams, and help position offerings to local partners.

To succeed you should have excellent written and verbal communication, be comfortable in a deadline-driven environment, and be fluent with LinkedIn Ads and Google Search Console. 1+ year experience with GSC is preferred. Benefits and flexible hours are offered.