Growth Marketer – Legal AI Startup

RNB Consultancy; San Francisco (CA); Hybrid; USD 130,000 - 170,000; Full time

Benefits offered by this job

Equity 0.1–0.5%

Hybrid in SF

Flights for on-site visits

Job summary

Rnb Consultancy, a seed-stage legal-tech startup in San Francisco, seeks a hands-on Growth & Brand Lead to own voice, content and demand generation. You’ll build the brand from scratch, manage social across LinkedIn, X, Reddit, Hacker News and launch channels, and run creative growth plays to lift demos from 20 to 50+ per month.

You’ll work on-site most weekdays in a hybrid SF office, report directly to founders, and receive 0.1–0.5% equity plus a base salary of 130k–170k USD per year.

Qualifications

• B2B growth marketing experience, ideally with startups
• Led brand, content and demand generation solo with no playbook
• 3–5 years of experience in a similar role
• Able to work from the San Francisco office on most weekdays, 9–5

Responsibilities

• Own the brand, voice and creative look across channels
• Manage content and social across LinkedIn, X, Reddit, and launch channels
• Develop growth plays: events, gifting, referrals, SEO and AEO
• Own CRM and conversion tracking with AI/automation to scale
• Grow qualified demos from ~20 to 50+ per month

Skills

Brand

Content

Demand generation

Job description

No socials, no content, no ads yet. Build the brand from a blank page and fill the demo calendar.

A seed-stage legal-tech startup in San Francisco combines on-demand lawyers with smart software, so founders stay legally sound from their first day all the way to going public. Growth is fast, revenue is already well into seven figures, and most qualified demos turn into customers. What's missing is a brand. You'll own it: voice, content, channels and the one number that matters, qualified demos booked.

What you'll own

• The brand, its tone and its creative look, using the founders' own accounts and networks
• Content and social across LinkedIn, X, Reddit, Hacker News and launch channels
• Creative growth plays: events, gifting, local campaigns, referrals, SEO and AEO
• Your own CRM and conversion tracking, with AI and automation to do more on your own
• Growing qualified demos from around 20 a month to 50+

Must-haves

• B2B growth marketing, ideally selling to startups (B2C-only or enterprise-only won't fit)
• You've run brand, content and demand generation single-handedly, with no team or existing playbook to lean on
• Roughly 3–5 years of experience, and you've done this exact job before
• Able to work from the San Francisco office on most weekdays, 9-9-5

Bonus points

• First marketing hire at a seed or Series A startup selling finance, HR, legal or compliance tools
• A visible presence of your own on LinkedIn or X
• Results tied to pipeline (demos or signups), not vanity metrics

What's in it for you

• $130k–$170k base + 0.1–0.5% equity
• Full creative ownership at a fast-growing startup
• Flights covered for the on-site, and quick decisions

Good to know

• Full-time, hybrid in San Francisco with most days on-site, 9-9-5
• This is a hands-on role; you won't be managing a team yet
• Sponsorship is limited (US citizens, green card holders, H-1B, O-1, TN); please share your exact status
• Process: founder call → take-home (a short 60–90 day plan plus past work, pitched in about 15 minutes) → on-site → offer