Growth Manager - Lifecycle & Marketing Ops

Perplexity; San Francisco (CA); On-site; USD 175,000 - 225,000; Full time

Benefits offered by this job

Comprehensive health, dental, and vision insurance

401(k) plan

Job summary

A leading AI platform in San Francisco is seeking a Growth Manager to drive user adoption through effective marketing strategies. The ideal candidate has over 10 years of experience in consumer technology, excels in product positioning, and can execute creative ideas swiftly. This role offers a salary range of $175,000 - $225,000 and comprehensive health benefits.

Qualifications

• 10+ years of experience working at a fast‑paced consumer technology company.
• Experience in shipping features and learning from mistakes.
• Ability to influence product strategy through customer understanding.

Responsibilities

• Productize feature launch process to drive adoption.
• Collaborate with content and community teams to define knowledge discovery.
• Manage external user touchpoints via email with lifecycle marketing.

Skills

10+ years of experience in consumer technology

Product positioning

Creative execution

Job description

Growth Manager - Lifecycle & Marketing Ops

Perplexity is an AI-powered answer engine founded in December 2022 and growing rapidly as one of the world’s leading AI platforms. Perplexity has raised over $1B in venture investment from some of the world’s most visionary and successful leaders, including Elad Gil, Daniel Gross, Jeff Bezos, Accel, IVP, NEA, NVIDIA, Samsung, and many more. Our objective is to build accurate, trustworthy AI that powers decision‑making for people and assistive AI wherever decisions are being made. Throughout human history, change and innovation have always been driven by curious people. Today, curious people use Perplexity to answer more than 780 million queries every month—a number that’s growing rapidly for one simple reason: everyone can be curious.

Responsibilities

• Productize our feature launch process that clearly and effectively reaches our audience and drives adoption
• Collaborate closely with our content, brand, communications, and community teams to create the defining category of knowledge discovery
• Obsess over every user communication, key positioning statement, and marketing copy to make Perplexity accessible to non‑technical audiences and new‑to‑AI
• Own all external user touch points via email, implementing lifecycle marketing practices. You simplify the complex.
• Lead vertical campaigns to bring specific use cases to life — from cooking to coding

Qualifications

• 10+ years of experience working at a fast‑paced consumer technology company
• You’ve shipped a lot of features. You’ve made mistakes while doing so. You know how to make a splash.
• You have incredible taste in positioning and making a novel technology accessible to the masses
• You have an owner mentality — you move fast and are willing to get your hands dirty. You’re motivated by aggressive timelines and thrive in a 0‑to‑1 environment.
• You’re a natural creative that can not only generate ideas, but also execute with precision and urgency
• You can influence product strategy via a thorough understanding of the customer and the competitive environment

Cash compensation range for this role is $175,000 - $225,000.

Equity: In addition to the base salary, equity may be part of the total compensation package.

Benefits: Comprehensive health, dental, and vision insurance for you and your dependents. Includes a 401(k) plan.

Seniority level: Mid‑Senior level

Employment type: Full‑time

Job function: Marketing and Sales; Industries: Software Development