Growth & Insights Engineer for Content & Subscriptions

Jobtailor; Burbank (CA); On-site; USD 110,000 - 140,000; Full time

Job summary

Paramount+ is seeking a data analytics professional to define KPIs and reporting frameworks that inform content, marketing, and overall strategy. The role requires writing efficient BigQuery SQL to extract and analyze data in response to stakeholder questions.

You will conduct advanced analysis of content performance, subscriber lifecycle dynamics, and audience behavior to identify opportunities for growth, retention, and engagement, and build intuitive dashboards for non-technical users.

Qualifications

• Bachelor’s degree in a relevant field or equivalent professional experience.
• Experience in web analytics, digital media, streaming, or related analytical roles.
• Advanced proficiency in SQL with a solid ability to extract, manipulate, and analyze data from large datasets.
• Skilled in analytical and visualization tools, including Excel, Microsoft Office, Google Workspace (Docs, Sheets, Slides), Tableau, Looker Studio, and programming languages such as R or Python.
• Knowledge of statistical modeling techniques (e.g., regression, clustering, forecasting).
• Deep attention to detail, with a commitment to data accuracy and extraordinary communication skills for non-technical audiences.

Responsibilities

• Define, develop, and maintain key performance indicators and reporting frameworks for content, marketing, and broader business strategy.
• Write efficient SQL (BigQuery) queries to extract, transform, and analyze data in response to business questions from stakeholders at all levels.
• Conduct advanced analysis of content performance, subscriber lifecycle dynamics, and audience behavior to identify opportunities that drive interaction, retention, and growth.
• Use statistical analysis to develop and enhance models centered around content, including valuation, attribution, and optimization.
• Build and maintain intuitive dashboards using Tableau, Looker/Data Studio, and Adobe Analytics for self-service insights.
• Stay current on industry and competitive trends, evaluating implications for content strategy and subscriber experience.
• Partner with measurement operations and data engineering to ensure tracking, data quality, and scalable data structures.
• Improve data pipelines and develop analytical data sets that support modeling, real-time reporting, and deeper content and subscription insights.
• Present analytical findings and strategic recommendations clearly to both technical and non-technical audiences.

Skills

Advanced SQL

Data visualization

Statistical modeling

Analytical thinking

Communication

Education

Bachelor’s degree or equivalent

Tools

BigQuery

Tableau

Looker Studio

Adobe Analytics

Python

R

Excel

Job description

Paramount+ is seeking a data analytics professional to define KPIs and reporting frameworks that inform content, marketing, and overall strategy. The role requires writing efficient BigQuery SQL to extract and analyze data in response to stakeholder questions.

You will conduct advanced analysis of content performance, subscriber lifecycle dynamics, and audience behavior to identify opportunities for growth, retention, and engagement, and build intuitive dashboards for non-technical users.