Growth Initiatives Coordinator

The Campbell's Company; Camden (NJ); Hybrid; USD 70,000 - 96,300; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Disability insurance

AD&D insurance

Life insurance

401(k) with employer matching

Wellness benefits

Job summary

The Campbell's Company in Camden, NJ is seeking a Partnerships and Brand Marketing coordinator to join a dynamic Growth Office. You will work with external partners such as HBSE, NFL, MLS, and agencies to plan, coordinate, and execute activations aligned with our marketing and growth goals.

You will manage schedules, contracts, reporting, and payments while exploring new partnership opportunities across sports, entertainment, media, and lifestyle.

Qualifications

• 2+ years of experience in partnerships, integrated marketing, brand marketing, experiential marketing, or a related area.
• Bachelor’s degree in Marketing, Communications, Business, Sports Management, or a related field.
• Strong project management, organizational, and communication skills with strong attention to detail.
• Ability to manage multiple projects, timelines, budgets, contracts, trackers, deliverables, and cross-functional stakeholders in a fast-paced environment.
• Comfort coordinating with external partners and internal teams to keep workstreams moving forward.

Responsibilities

• Serve as a key day-to-day contact for external partners, including HBSE, NFL, MLS, agencies, talent partners, and other industry collaborators.
• Support the execution of partnership programs by coordinating asset delivery, brand team alignment, trafficking, quality assurance, and deliverables.
• Manage agendas, meeting invites, working documents, recaps, next steps, partnership trackers, and relevant materials with internal teams and external partners.
• Assist with partner negotiations, renegotiations, contracts, reporting, updates, and payment processes.
• Help ideate high-impact, product- and experience-led activations that support broader brand, marketing, growth, and platform goals.
• Identify new partnership opportunities across sports, entertainment, media, fashion, lifestyle, and other relevant verticals.
• Coordinate internal pitches for potential new partnerships and assist with building and maintaining the Growth Office partnership framework.
• Support the development, nurturing, and growth of Campbell’s relationships with industry-leading partners and agencies.

Skills

Partnerships

Brand marketing

Integrated marketing

Project management

Communication

Education

Bachelor's degree in Marketing/Communications/Business/Sports Management

Job description

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover. Swanson, and V8.

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Campbell’s offers unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
• Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How You Will Make History Here…

This is a hybrid role based in Camden, NJ.

What You Will Do…

• Serve as a key day-to-day contact for external partners, including organizations such as HBSE, NFL, MLS, agencies, talent partners, and other industry collaborators.
• Support the execution of partnership programs by coordinating asset delivery, brand team alignment, trafficking, quality assurance, and deliverables.
• Manage agendas, meeting invites, working documents, recaps, next steps, partnership trackers, and relevant materials with internal teams and external partners.
• Assist with partner negotiations, renegotiations, contracts, reporting, updates, and payment processes.
• Help ideate high-impact, product- and experience-led activations that support broader brand, marketing, growth, and platform goals.
• Identify new partnership opportunities across sports, entertainment, media, fashion, lifestyle, and other relevant verticals.
• Coordinate internal pitches for potential new partnerships and assist with building and maintaining the Growth Office partnership framework.
• Support the development, nurturing, and growth of Campbell’s relationships with industry-leading partners and agencies.

Who You Will Work With…

You will work closely with external partners, agencies, talent partners, and cross-functional internal teams across brand, marketing, growth, finance, legal, and other stakeholder groups to help ensure partnership programs are strategically aligned and executed effectively.

What You Bring to the Table… (Must Have)

• 2+ years of experience in partnerships, integrated marketing, brand marketing, experiential marketing, or a related area.
• Bachelor’s degree in Marketing, Communications, Business, Sports Management, or a related field.
• Strong project management, organizational, and communication skills with strong attention to detail.
• Ability to manage multiple projects, timelines, budgets, contracts, trackers, deliverables, and cross-functional stakeholders in a fast-paced environment.
• Comfort coordinating with external partners and internal teams to keep workstreams moving forward.

It Would be Great if You Have… (Nice to Have)

• Experience working with external partners, agencies, talent, or sports/entertainment organizations.
• Knowledge of sports, entertainment, media, fashion, and lifestyle partnership landscapes.
• Background or understanding across sports, entertainment, and/or media spaces.
• Experience supporting experiential activations, partner reporting, or marketing program delivery.

Compensation And Benefits

The target base salary range for this full-time, salaried position is between

$70,000-$96,300

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.