Growth Engineering Leader - Onboarding & Experimentation

Plaud; Palo Alto (CA); On-site; USD 190,000 - 270,000; Full time

Benefits offered by this job

Employee Stock Ownership Plan (ESOP)

Top-spec laptops & workstation setups

Annual team offsites

Job summary

Plaud Inc. in California is seeking an experienced Growth Engineering Lead to build and lead Plaud's Growth team from the ground up.

You will own onboarding, experimentation, and funnel optimization across device, mobile, web, and desktop to accelerate activation and retention. You will hire and mentor full-stack, mobile, and data-minded engineers, stay hands-on when needed, and partner with Product, Data, Pricing, and App Framework teams to ship experiments behind feature flags and drive

Qualifications

• 10+ years of software engineering experience, including 3+ years leading growth engineering at a product-led consumer or prosumer company.
• Proven track record shipping onboarding and activation improvements that moved measurable metrics.
• Deep experimentation expertise: test design, statistical power, guardrail metrics, and knowing when not to run a test.
• Experience optimizing funnels across several surfaces (mobile, web, desktop). Hardware or device onboarding is a strong plus.
• Strong full-stack skills (React, mobile, and a backend language such as Go, Python or Node.js) and comfort writing production code.
• Experience with experimentation and analytics tools such as PostHog, Amplitude or Segment.
• Has built a team from scratch, with excellent collaboration across Product, Design and Data.

Responsibilities

• Build Plaud's Growth engineering team from scratch, and define its strategy for onboarding, experimentation and funnel optimization across every surface users touch: the device, mobile, web and desktop.
• Hire, lead and grow the team (full-stack, mobile and data-minded engineers), and stay hands-on in the code when it helps.
• Own the end-user onboarding experience, from device setup and signup through first run and activation, so new users get value in their first session.
• Build and run a high-tempo experiment program on our experimentation platform, with sound statistics, clear readouts and shared learnings.
• Find and fix the biggest drop-offs in the user funnel, and turn what works into reusable patterns other product teams can adopt.
• Partner with the Data team on funnel instrumentation and experiment data the whole company can trust.
• Work closely with the product, pricing and app framework teams so that experiments ship safely behind feature flags on every surface.
• Report on activation, conversion through the funnel and experiment velocity, plus the guardrail metrics that must not get worse.

Skills

Growth engineering

Onboarding optimization

Experimentation

Full-stack dev

React

Backend languages

Tools

PostHog

Amplitude

Segment

Job description

Plaud Inc. in California is seeking an experienced Growth Engineering Lead to build and lead Plaud's Growth team from the ground up.

You will own onboarding, experimentation, and funnel optimization across device, mobile, web, and desktop to accelerate activation and retention. You will hire and mentor full-stack, mobile, and data-minded engineers, stay hands-on when needed, and partner with Product, Data, Pricing, and App Framework teams to ship experiments behind feature flags and drive