Growth & Brand Strategy Director

Teton-Auto-Group; Idaho Falls (ID); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

401(k) plan

Paid Time Off (Vacation and Sick Leave

Employee vehicle purchase program

Discounts on products and services

Competitive compensation and benefits

Job summary

Teton Auto Group seeks a Director of Marketing - Growth and Brand to drive strategic expansion, brand integrity, and performance across the dealership network.

You will connect growth initiatives with measurable business results, partnering with executives, General Managers, and HR to strengthen engagement, community relations, and employer branding while guiding future expansion and investments.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, Public Relations, Business Analytics, or related field preferred.
• Equivalent executive leadership experience may be considered.
• Seven (7) or more years of progressive leadership experience in marketing, business development, branding, or organizational growth, preferred.
• Experience managing budgets, agencies, and vendor relationships.
• Experience interpreting business analytics and performance metrics.
• Experience leading organizational change and strategic initiatives.
• Automotive retail experience strongly preferred.

Responsibilities

• Develop and execute the organization-wide Growth & Brand Strategy.
• Drive customer acquisition, retention, market share, and dealership performance.
• Lead digital, website, sales, service, and customer engagement strategies.
• Identify opportunities for growth, acquisitions, and market expansion.
• Partner with HR on employer branding and recruiting initiatives.
• Lead and develop the Growth & Brand team and manage agencies, vendors, partnerships, and marketing resources.
• Advise executive leadership on growth opportunities and strategic initiatives.

Skills

Strategic planning

Brand development

Customer acquisition

Marketing analytics

Data analysis

Cross-functional leadership

Executive communication

Education

Bachelor's degree in Marketing

Equivalent executive leadership experience

Job description

Teton Auto Group seeks a Director of Marketing - Growth and Brand to drive strategic expansion, brand integrity, and performance across the dealership network.

You will connect growth initiatives with measurable business results, partnering with executives, General Managers, and HR to strengthen engagement, community relations, and employer branding while guiding future expansion and investments.