Growth Analytics Analyst I — Campaign Insights

WHOOP; Boston (MA); On-site; USD 85,000 - 110,000; Full time

Job summary

WHOOP is hiring a Business Analyst I to support the Growth Analytics team. You will analyze campaign performance across paid channels, partner with Growth Marketing, and assist in experiments and measurement initiatives that inform allocation decisions and growth investments.

This role is ideal for an early-career analyst eager to build a strong analytical foundation, learn how data informs paid media strategy at scale, and contribute to member acquisition and growth at WHOOP.

Qualifications

• Bachelor’s degree in a quantitative field.
• 1–2 years of experience as a Business Analyst or similar analytical role.
• Experience writing SQL queries.
• Experience with data visualization tools like Looker/Tableau.
• Exposure to digital marketing or performance marketing analytics.
• Strong analytical curiosity and problem-solving skills.

Responsibilities

• Campaign Performance Analysis across paid channels to identify trends and generate insights.
• Partner with Growth Marketing to inform optimization and budget decisions.
• Assist in design, execution, and analysis of marketing experiments.
• Build and maintain datasets, dashboards, and recurring reporting for marketing performance.
• Translate analyses into actionable recommendations with guidance from senior team members.

Skills

SQL proficiency

Data visualization

Digital marketing analytics

Communication

AI tools familiarity

Education

Bachelor’s degree in Statistics, Economics, Business, Data Science, Marketing, or related quantitative field

Tools

Looker

Tableau

Job description

WHOOP is hiring a Business Analyst I to support the Growth Analytics team. You will analyze campaign performance across paid channels, partner with Growth Marketing, and assist in experiments and measurement initiatives that inform allocation decisions and growth investments.

This role is ideal for an early-career analyst eager to build a strong analytical foundation, learn how data informs paid media strategy at scale, and contribute to member acquisition and growth at WHOOP.