Group Sales Manager

Virginia Guesthouse Hotel & Conference Center; Charlottesville (VA); On-site; USD 65,000 - 70,000; Full time

Job summary

Virginia Guest House Hotel and Conference Center in Charlottesville, VA, a newly built 214-room property with 25,000 square feet of event space, seeks a dynamic Group Sales Manager to drive group and conference sales and support the Director of Sales & Marketing in achieving revenue goals.

You will prospect new business, cultivate relationships with university groups, corporations, and associations, and coordinate with the events team to ensure flawless execution on site.

Qualifications

• Experience in group and conference sales is preferred.
• Ability to develop and execute sales strategies for multiple revenue streams.
• Proven ability to prospect, qualify, and close new business.

Responsibilities

• Generate group, conference, and event sales revenue for the hotel.
• Develop and execute sales strategies across rooms, F&B, and services.
• Support the Director of Sales & Marketing in revenue goals and initiatives.
• Prospect and secure new business while growing existing accounts.
• Maintain relationships with corporate, university, association, and social groups.
• Utilize CRM to manage client interactions and track opportunities.
• Represent the hotel at trade shows and industry events.
• Coordinate with events team to ensure flawless execution.

Skills

Group sales

CRM systems

Event sales

Relationship building

Trade shows

Tools

Delphi CRM

Job description

Pyramid Global Hospitality is a leading hospitality management company with a portfolio of more than 200 hotels and resorts and over 18,000 associates across the United States, Caribbean, and Europe. Our platform includes Benchmark Resorts & Hotels, a collection of distinctive independent properties; Axiom Hospitality, our European hotel management company; and PYRAMIDWORKS, which provides integrated workplace and facilities services. With corporate offices in Boston, The Woodlands, Texas, and London, Pyramid combines global scale with a hands-on approach focused on exceptional service, operational excellence, and long-term partnerships.

At Pyramid, our people are at the heart of everything we do. We are committed to creating an environment where associates are respected, supported, and empowered to grow their careers. Team members have the opportunity to collaborate directly with experienced leaders, take on meaningful stretch assignments, and gain exposure to a diverse portfolio of properties, brands, and markets. Whether you are beginning your hospitality career or bringing years of experience, you\'ll find opportunities to learn, develop, and make an impact.

Our commitment to associates, guests, owners, and the communities we serve has helped make Pyramid and our properties among the most recognized in hospitality. From being named among the best places to work by respected publications such as USA Today, The Boston Globe, and The Houston Chronicle to earning top travel accolades from Travel + Leisure, Condé Nast Traveler, Forbes Travel Guide, and U.S. News & World Report, these recognitions reflect the culture, service excellence, and commitment to people that define the Pyramid experience.

About Our Property

Welcome to the Virginia Guesthouse

Opening in April 2026, the Virginia Guesthouse is a 214-room hotel featuring 25,000 square feet of conference and event space located on the beautiful Grounds of the University of Virginia. Making its debut in the spirited WAHOO community, the Guesthouse will offer a vibrant and inspiring setting for guests, conference attendees, faculty, and students alike.

We’re building a team that’s as welcoming and dynamic as the guests we’ll serve. Whether you’re an experienced hospitality professional or just starting your career, you’ll have the opportunity to learn, grow, and make a meaningful impact in a supportive, people-first environment.

If you’re passionate about hospitality and ready to shape the guest experience from day one, join us—and be part of something special at the Virginia Guesthouse.

#PGH-VGH

Job Description

What you will have an opportunity to do:

About The Opportunity

Join the Virginia Guest House Hotel and Conference Center, a newly built, 214-room property featuring 25,000 square feet of event space, a full-service restaurant, Grab & Go Café, and a stunning rooftop bar. This role presents an exciting opportunity to contribute to the launch and success of a high-profile hotel and conference center in Charlottesville, VA.

We are seeking a dynamic and results-driven Group Sales Manager to help drive group and conference sales while supporting the Director of Sales & Marketing in achieving revenue goals and strategic business development.

Your Role & Responsibilities

• Generate group, conference, and event sales revenue for the hotel, focusing on both local and national markets.
• Develop and execute sales strategies to maximize revenue across rooms, F&B, and conference services.
• Support the Director of Sales & Marketing in implementing sales and marketing initiatives to position the hotel as a premier destination for university events, conferences, reunions, and game-day experiences.
• Actively prospect, qualify, and secure new business while growing existing accounts through relationship building and targeted outreach.
• Stay ahead of industry trends and identify opportunities to capitalize on University-related demand drivers such as game days, reunions, and parents’ weekends.
• Partner with the conference planning team to ensure seamless event execution and guest satisfaction.
• Prepare creative sales presentations and proposals tailored to client needs.
• Conduct site inspections and organize familiarization trips to showcase the property’s offerings.
• Develop and maintain relationships with corporate, university, association, and social groups to establish the hotel as their preferred venue.
• Utilize Delphi (or other CRM systems) to manage client interactions, account tracking, and repeat business.
• Represent the hotel at trade shows, networking events, and industry conferences to drive brand awareness.
• Participate in community engagement and actively promote the hotel within the Charlottesville and University of Virginia communities.
• Assist in preparing the annual sales strategy plan and provide data-driven insights on market trends and business opportunities.
• Perform general office duties, support other departments, and work on special projects as assigned by the DOSM.

What are we looking for?

Compensation

$65,000

$70,000

Pyramid Global Hospitality is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.